After analyzing the product, how do you determine whether the product can be put on the shelves for sale? The following are the steps to determine whether the product can be put on the shelves for sale.
Step 1: Check the launch time of the product. Determine whether the product is a new product that has been launched recently or an old product that has been launched for a long time. Determine the popularity, life cycle and replacement frequency of the category from the perspective of launch time.
Step 2: Check the product price. Understand the price acceptance range of consumers for this product and check the cost price of the product. If the current price is appropriately lowered, will the seller be able to make a profit by selling this product again? If the seller’s product price meets the following conditions, then this product is recommended for sale:
●Product target pricing <Price of the highest-ranked product x0.9:
●Product target pricing <Price of new products x0.9:
●Product target pricing <Price of the product with the most reviews x0.8.
Step 3: Check the store performance of existing sellers. If a new seller wants to sell this product, he or she must first determine whether it has an advantage over competitors. If the average star rating of the product is lower than 3.5 points, the seller can give up on the product. Because products with a rating lower than 3.5 points are generally of poor quality, or there is something else about the product that is not popular with consumers. This kind of product is not worth selling, unless you are confident that the average star rating of the product can reach 4.2~4.5 points, then there is a possibility of creating a hit product, and you must choose products whose number of reviews has been increasing in the near future.