On the Amazon cross-border e-commerce platform, the UK site is currently one of the largest international markets, and a large number of potential customers have also attracted many merchants to enter the Amazon UK site. In such a competitive market, if you want to gain a larger share, then it is key to select products on the Amazon UK site.
According to relevant data, these types of products are more popular with local buyers on the UK site. As long as merchants select products well in these categories, they can capture merchants on the UK site.
1. Home Furnishings
Local residents in the UK attach great importance to the quality of life, especially home furnishings, so this column of products has always been ranked in the top three best-selling products on the UK site. Among them, sweeping robots, memory mattresses, LED energy-saving lamps, aromatherapy essential oils, L-shaped gaming computer desks and other products are hot-selling products.
Based on these hot-selling products, it can also be seen that British consumers attach great importance to the quality of life at home. Merchants can select several new products suitable for the UK site, which may become the next hot product on the UK site.
2. Wireless Electronics
Wireless electronic products can be said to be popular products on all Amazon sites, and the UK site is no exception. Among them, mobile power banks, sports headphones, Bluetooth speakers, charging cables, driving recorders, etc. are particularly popular among locals. Because the British are very fond of outdoor sports, there is a relatively large demand for sports headphones, etc. In addition, Chinese-made products such as charging cables and mobile power banks are relatively well-known abroad, and they are affordable and of high quality, so this type of wireless electronic products is also a reference for merchants to select products.
3. Sports Products
As mentioned above, the British are keen on outdoor sports, and slow sports such as cycling, jogging, and ball games are what they are used to doing every day. Therefore, many sports-related products can also be used as a reference for merchants to select products, such as sports bracelets, small fitness equipment, sports water cups, sports shoes and sportswear products are all very good choices.
4. Beauty Products
A series of related data show that compared with men, female consumers are actually more keen on online shopping, so the demand for beauty products is also a relatively large category. However, when merchants are selling such products, it is best to choose hair dryers, makeup brushes, nail polish, acne needle sets, and headwear products, because consumers are relatively less demanding on brands when choosing such products, and they are applicable to a wider consumer group.
The above are several popular products on Amazon UK. I hope it can help you when choosing products.