The largest B2C e-commerce platform in Latin America is Linio, which is headquartered in Mexico. Linio focuses on the Western market and is open in eight countries in Latin America. Chinese sellers can sell websites in five countries: Mexico, Colombia, Chile, Panama and Peru. So, what are the conditions for Linio’s entry? What should I pay attention to?
1. What are the conditions for Linio’s entry?
Fill in the company and legal person’s name, tax ID and Linio store name, personal contact information and product information.
Fill in delivery information. Currently, there are seven countries in the linio sales area: Chile, Colombia, Argentina, Ecuador, Peru, Mexico and Panama. Sellers need to choose the mode of transportation of goods: postal, express delivery, warehouse address and order processing time.
Fill in payment information: payment method and invoice address.
2. Entry fee, monthly rent and commission:
Linio does not collect entry fees and monthly rent, only commission. After the order is completed, the seller pays Linio a commission of 7%~15%. The specific fee depends on the product type.
3. What should I pay attention to?
Linio is a cross-border platform for the Spanish-speaking market in Latin America. The backend operation interface is in English, but the SKU content must be in Spanish, and Chinese characters are not allowed. Sellers need to translate into Spanish by themselves.
Since the Linio platform currently has 4 activated websites, please upload the SKU and ask the seller to use the local currency of each website for pricing. Please confirm that the exchange rate is correct before submitting. If the cancellation rate due to price errors is too high, the store will be closed permanently.
For the shipment of multiple items in a single order, the seller should obtain the delivery bill separately according to the item and shall not combine the shipments. The API interface of the Linio backend is open and can be connected to any ERP. Linio’s requirement for timely delivery is to have real and valid logistics information within 5 working days after receiving the new order, which requires the seller to deliver the goods on the third day at the latest.
It should be noted that since the Colombian and Peruvian stations have strict filing restrictions on communication-related products, please be sure to consult the docking manager before listing communication-related products such as mobile phones and tablets in the two countries. If the absence of registered products on the shelf leads to order cancellation, return or closure, the seller shall be responsible for the relevant compensation and losses.
Sellers are not allowed to set the holiday mode without authorization and must communicate with the docking manager in advance.