In cross-border e-commerce, we also need to pay attention to business etiquette. With the development of the times and the advancement of technology, cross-border e-commerce is more of a non-face-to-face communication method, which makes it different from the ordinary business etiquette in the past.
Business etiquette refers to the behavioral norms and practices that people use to maintain their personal image or corporate image and show respect and friendliness to their communication partners in business activities. It can also be said to be the etiquette norms and communication art of people in business activities, and the application and embodiment of general etiquette in business activities. Compared with ordinary interpersonal etiquette, business etiquette has stronger standardization and feasibility, and is closely related to economic benefits. As business activities become more and more globalized, business etiquette is becoming more and more important, and even becomes the necessary knowledge and skills for employees of various companies.
A person’s understanding of etiquette in business activities helps him establish a good personal image in front of the public and leave a deep impression on others, thereby further helping the company establish a good corporate image, which is very helpful for enhancing competitiveness.