Everything has rules, and business etiquette is no exception. The common concept and purpose behind the business etiquette norms are the principles of business etiquette, that is, the principles that should be followed when operating each business etiquette norm. At the same time, it is also the standard for measuring whether our etiquette is correct and appropriate in different occasions and backgrounds. Although the business environment is complex and ever-changing, the same etiquette sometimes has different results in different occasions, but we can still deal with various business environments by understanding the basic principles of business etiquette.

(I) Recognize the home and away

1. The host protects the guest

2. The guest follows the host’s convenience

3. The host follows the guest’s convenience

(II) Be punctual and trustworthy

(III) Respect others

Respecting others is a reflection of a person’s spiritual realm and a manifestation of a person’s cultural literacy.

1. Cherish the health and life of others

2. Use a negotiating tone

3. Avoid frightening others

4. Respect the privacy of others

(IV) Principle of tolerance

(V) Principle of sincerity

(VI) Principle of moderation

(VII) Principle of self-discipline

(VIII) Principle of modesty