Alibaba International Station: A comprehensive guide from personal information settings to coupon management

In Alibaba International Station, whether you are a supplier or a buyer, being familiar with the various functions of the platform is crucial to improving business efficiency. This article will introduce in detail how to manage personal information, and delve into the relevant settings and usage rules of coupons.

Manage personal information

Basic information settings

On the account menu at the top of the My Alibaba backend, suppliers can perform a series of setting operations on personal information, including but not limited to modifying personal information, uploading avatars, adjusting business information and privacy settings, etc. The specific steps are as follows:

1. Avatar Upload: Click “Account” → “Personal Information” → “Avatar Upload” in sequence. After entering the corresponding interface, you can click the button or drag the image to the designated area to complete the upload. Please note that avatars only support JPG format, are limited to 3MB in size, and must comply with business positioning and personal image.

2. Business Information: Through the path of “Account” → “Personal Information” → “Business Information”, suppliers can view and edit their own business card information, purchasing information, company profile, etc. . Ensuring the authenticity and accuracy of this information can help increase the trust of overseas customers.

3. Privacy Settings: In order to protect personal privacy while allowing potential customers to better understand themselves, suppliers can adjust the options through “Account” → “Personal Information” → “Privacy Information” its visibility level. Reasonable settings help balance the relationship between privacy security and market exposure.

4. Points Center: Using the navigation path of “Account” → “Personal Information” → “Points Center”, suppliers can manage and redeem points, and participate in various promotions to attract more buyers focus on.

5. Email Subscription Center: By opening various subscription services in “Account” → “Personal Information” → “Email Subscription Center”, suppliers can receive important notifications and business opportunity information in a timely manner.

Coupon management

Coupon usage rules

Coupon is an incentive mechanism launched by Alibaba International Station to promote transactions. Its main features include:

• The scope of the deduction is limited to the purchase price of the goods and does not cover logistics fees.
• Only one coupon can be used for a single order, and certain amount conditions must be met.
• Coupons cannot be used on sample orders.
• After the order is canceled, if the coupon is still valid, it can be used again; otherwise, it will become invalid.
• When refunding, the coupon amount will not be returned to the buyer.

Coupon setting rules

For merchants, there are also strict regulations on the setting of coupons:

• The types are divided into full discount coupons and full discount coupons.
• Title length should not exceed 60 characters.
• The validity period is up to 62 days.
• A maximum of 10,000 copies can be issued at a time.
• Can be applied to all store products or specific products (maximum 50 styles).
• Minimum discount denomination is $5.
• The number of coupons being distributed is allowed to be increased, but if it is decreased, it must be deactivated first.

Create coupon process

1. Log in to the My Alibaba backend and select the “Marketing Center” → “Merchant Self-Marketing Center” → “Coupon” command.
2. Click the “Create Coupon” button on the new page.
3. Improve the basic information, denomination information and product information of the coupon.
4. After setting up, save and activate the coupon.

Through the above steps, merchants can not only effectively manage their own Alibaba International Station account information, but also flexibly use coupon strategies to attract customers and increase sales.