Different AliExpress module editing skills and image processing strategies
In the operation process of an AliExpress store, store decoration is an important task. It not only affects the buyer’s first impression, but is also directly related to the conversion rate of the store. This article will introduce in detail the editing methods of different modules in AliExpress store decoration, and explore ways to successfully operate AliExpress even without image processing skills.
How to edit graphics and text modules
Carousel chart module
The carousel image on the homepage is usually located under the store sign, which is the most conspicuous position. You can place up to five images of the same size in the carousel, and add corresponding product or store links. Carousels are often used to display information such as event posters, store notices, and hot-selling products. Whether on the computer or wireless side, after adding a display image, be sure to add the corresponding product or page link so that buyers can jump directly to the relevant page by clicking on the image.
Text module
The text module is mainly used to display the text content of the store, and the system can automatically translate it into the language of the target market, making it easier for global buyers to read. The text module supports three styles: main title, middle title and main text. Each module can contain three paragraphs of text, and links can be added to each paragraph of text.
Single/double column graphic module
This type of module combines images and text and supports single or double column display. The single-column graphic and text module requires that the width of the computer-side picture be between 1200px~1920px and the height not exceed 1080px; the width of the wireless-side picture is 750px and the height not exceed 960px. The dual-column image and text module allows two images to be displayed side by side. Please see the backend page for specific size requirements.
Hot spot graphic module
The hot area graphic module allows you to add multiple links to different areas of the same image. Usually used to create category shopping guide maps. When editing a hotspot, make sure to add the correct link to the corresponding area of the image and save the changes.
How to edit marketing modules
The marketing module is mainly used on the wireless side and does not require manual editing. Sellers only need to set relevant activities in the background.
How to edit product modules
The product list module allows you to sort and display products based on product grouping, popularity, new product status or price. You can choose to automatically or manually select products for display. In the Guess You Like module, the system automatically recommends products to buyers based on algorithms.
Store promotion module
Store signage is a store sign, which aims to convey the store’s main business and brand image. The computer side of the store supports image and text display formats, and store navigation can be edited; the wireless side only supports background image display.
Can I do AliExpress even if I don’t know how to edit pictures?
The good news for sellers who are worried that they don’t know how to use image processing software is that this will not prevent them from doing business on the AliExpress platform. Cross-border e-commerce is different from domestic e-commerce. In the early stage, you can use pictures provided by suppliers. As your business grows, you can improve the quality of your product images by outsourcing or hiring professionals.
In short, regardless of whether you have professional image editing skills, it should not be an obstacle to entering the cross-border e-commerce field. By rationally utilizing existing resources and technical means, everyone has the opportunity to succeed on the AliExpress platform.