Tips for improving the ranking of auction items.
(1) Set an appropriate offline time. Set the offline time of the item during the time when most buyers are online, such as afternoon and evening, so that the item can attract more attention from buyers.
(2) Set an appropriate online time for the item. The shorter the online time of the item, the more it will give buyers a feeling that the item is very popular, which will encourage buyers to bid. By checking the online time of similar items, you can determine whether the item is popular. If the time from the searched product to the offline is measured in minutes or hours, it is a popular item, and the online time should be set to be shorter, such as 3 days or 5 days. If the time from the searched similar products to the offline is mostly days, it is relatively unpopular, and the online time should be set to be longer, such as 7 days or 10 days.
Tips for improving the ranking of fixed-price items.
(1) Selling in large quantities: High sales volume of items is conducive to the ranking of fixed-price items. Sellers can set the quantity of the item to multiple pieces to help accumulate sales popularity of the item and improve the ranking of the item in the search results.
(2) Set a longer online time: The latest fixed-price items will be ranked higher, and the longer the online time, the higher the ranking. Therefore, it is necessary to set a longer online time for fixed-price items to improve search rankings.
(3) Timely replenishment of inventory: Ensuring the normal progress of sales and maintaining the accumulation of sales records are very effective in improving rankings.
How to make products get high exposure in Best Match?
1. The price of the item (including shipping costs) is very important. For fixed-price items, price advantage is the key; for auction items, the starting price should be set low to encourage buyers to bid.
2. Set “Free Shipping”. Fixed-price products with free shipping will still get additional exposure in searches. Excessive shipping costs will cause the item to be downgraded in search results and will also lower the DSR.
3. Accurately describe the title and select product specifications and attributes. When posting unique items, not only should you rely on pictures to highlight the item, but you can also include keywords in the name that can distinguish it from ordinary items.
4. The seller’s DSR score is 4.8 or above.