In recent years, with the accelerated development of global trade, cross-border e-commerce platforms have become saturated and can no longer meet the needs of foreign trade people. Independent stations have come into being at this time. Ueeshop is a cross-border SaaS website building system that helps foreign trade merchants build independent stations. It can help foreign trade people quickly build an independent station with large traffic and high conversion, which is suitable for the needs of sellers at all stages of development. So what operational knowledge do you need to use Ueeshop to build an independent station?

First, simplify the checkout process. Create a simple shopping cart navigation and reduce the steps required to complete a purchase, which will increase sales and profits, as well as customer satisfaction. During the checkout process, don’t let buyers operate too many steps, otherwise it will indirectly give them the opportunity to regret. The more obstacles there are to setting the price, the more likely buyers are to leave the shopping cart without completing the purchase. Convenience is one of the three major reasons why foreign consumers of all ages choose to shop online.

Second, provide one-click purchase. The cost of developing new customers is 25 times that of converting existing customers, and sellers need to constantly work hard to re-attract existing customers. For sellers, old customers are more valuable than new customers. Sellers can retain these customers through one-click purchase, which is also how impulse purchases work in physical stores. Place attractive items next to the checkout counter to convince buyers to take them away while waiting in line.

Third, independent sites need to be mobile-friendly. Mobile shopping is continuing to grow, and more and more people are using mobile devices or tablets to shop on the website. If it is difficult to browse the website with a smartphone, users are more likely to abandon shopping and leave your independent site. The UeeShop website has a responsive style and is compatible with multiple devices, including mobile phones, tablets, and computers, and can automatically switch to the appropriate version for access.

Fourth, provide a personalized shopping experience. Studies have found that personalized experience is an e-commerce trend that cannot be ignored, and every consumer likes a unique service experience.

Fifth, meet customer expectations. Search intent optimization is often overlooked, but it often determines the engagement of user pages. Whether buyers immediately see what they expect will determine whether they want to stay on your website and give you the opportunity to convert them into buyers.

Sixth, add a sense of urgency. Take advantage of this sense of urgency and add a sense of urgency to your shopping cart page by adding a relevant countdown.