Shopee is a well-known e-commerce platform in Southeast Asia and Taiwan, covering Malaysia, Taiwan, Singapore, the Philippines, Thailand, Indonesia, and Vietnam. Novice sellers who are waiting and watching may not know what products are suitable for them. Today, taking the Taiwan station as an example, I will explain in detail and then help you analyze the product categories that Shopee is suitable for selling on each station.
1. The characteristics of Shopee Taiwan Station.
Generally speaking, the vast majority of sellers will choose Taiwan Station when registering a Shopee store. Most of the reasons are language problems, strong consumption power of Taiwanese buyers, and fast orders from sellers.
It should be noted here that sellers cannot copy popular products from other regions as core products, but need to choose according to the characteristics of Taiwan. Taiwan Station has always been friendly to sellers, and investment will also be rewarding. At present, consumers of Shopee Taiwan Station like to interact, and the platform also highly praises sellers for carrying out diversified activities, which can vividly reflect the social attributes of Shopee e-commerce.
2. Hot-selling product categories of Shopee Taiwan Station.
After market research, we found that the women’s clothing category is a popular sales category in Taiwan Radio, followed by personal care, maternal and child, toys, family life, clothing, pet products, mobile phones and parts. 3C digital electronics is also a very potential product category in Taiwan Radio. However, if sellers want to sell Bluetooth or wireless electronic products in Taiwan Radio, they need to pass the NCC certification of the relevant departments in Taiwan, and only after the seller obtains the certificate can they sell such products.
Third, hot-selling product categories on other Shopee websites.
Malaysia Station.
In addition to the Taiwan Station, the Malaysia Station is also an overall mature and fast-ordering website among all the current Shopee websites. The consumption power of Malaysian users, sellers and buyers can communicate in English. Popular products include clothing accessories, daily necessities, mobile phone accessories, etc.
Indonesia and Thailand Stations.
Currently, this is a website with fierce growth in Shopee, and it is expected to gradually form the mainstream market of Southeast Asian e-commerce. Popular products include clothing accessories, daily necessities, mobile phone accessories, maternal and child beauty products, etc.
Singapore Station.
Singapore’s overall development is very good, with a large share of the Southeast Asian e-commerce market, and Shopee’s headquarters is also here. Singapore is different from other websites in terms of the development of the Internet and e-commerce, the consumption level and concepts of the user group. Most Chinese are in Singapore, and communication is barrier-free. Compared with other websites, the logistics speed of e-commerce is relatively fast, and the infrastructure of e-commerce is also very sound. The best-selling products are daily necessities, mobile phone accessories and digital electronics, personal care and cosmetics.
Philippines and Vietnam stations.
The Philippines is a populous country in Southeast Asia. The website construction in the Philippines is relatively good, it is easy to place orders, and there are not many obstacles in language communication. However, the Vietnamese language is a small language, and most consumers do not support English communication, but this does not hinder the conversion rate of the Vietnamese station. Popular products are clothing accessories, daily necessities, and mobile phone accessories.
We classify similar websites and hope that sellers can gain something. Lianlian Cross-border Payment always pays attention to every little thing of the seller, and will bring articles about related aspects in future articles to help sellers operate better.