How to effectively use Facebook official business plug-in and its functions
As a one-stop assistant for overseas merchants, the Facebook official business plug-in provides the advantage of simplifying the setup process and helps merchants seamlessly improve their business performance. This article aims to provide a detailed introduction to the core functionality of the plugin and its setup steps.
Introduction to Facebook official business plug-in
The Facebook official business plug-in is a comprehensive toolkit designed for overseas merchants. It not only simplifies the process of connecting to Facebook’s various functions, but also helps merchants better attract potential customers and repeat customers through detailed guidance.
Core function analysis
Facebook Page
As a platform that connects more than 2 billion users around the world, Facebook provides Pages with a powerful marketing channel. Creating a Facebook profile is the first step to starting an international business, and it allows you to promote your business on different devices for free.
Facebook Pixel
The Facebook Pixel is a powerful analytics tool that helps measure advertising effectiveness and create target audiences by tracking user behavior on your site. Once you install the pixel, you’ll gain the ability to measure conversions across devices, create high-quality target audiences, and gain greater access to advertising tools.
Facebook Directory
The catalog function allows merchants to automatically synchronize product information in independent sites to Facebook stores, making it easier for customers to jump directly from Facebook to your website to complete purchases.
Messenger
By being associated with the homepage, Messenger simplifies the communication process between merchants and customers, enabling instant messaging and personalized services.
Setup Guide
How to find and install Facebook official business plug-in?
- Method 1: Log in to the Ueeshop backend and click the [Use Now] button in the [Facebook Ads] section.
- Method 2: Find the [Facebook Official Business Plug-in] application in the background [App Store] and install it.
How to set up Facebook official business plug-in?
- Manage Settings: After logging in, click [Manage Settings] to enter.
- Next step: Click [Next] on the welcome page.
- Home page selection: Create or select an existing home page.
- Associate pixel: The plug-in will automatically associate the pixel code, confirm the information and continue.
- Homepage Store: Turn on the homepage store switch to complete the settings.
How to import products to Facebook page?
- Select the product, click [Publish], and confirm publishing to the Facebook store.
Through the above steps, you can make full use of Facebook’s official business plug-in to improve your overseas business performance. Remember, continually optimizing your Page content and maintaining good engagement with your fans is key to sustaining long-term growth.