Doudian Operation Guide: Comprehensive analysis from sub-account management to product listing

Sub-account management: the key to improving store operation efficiency

In the context of the rapid development of the e-commerce industry, Doudian, as an emerging e-commerce platform, provides sellers with a broad operating space. In order to better manage the store and improve work efficiency, setting up sub-accounts has become an essential operation. By properly setting up sub-accounts, sellers can not only simplify daily management processes, but also provide customers with better services.

How to set up a sub-account?

  1. First, sellers need to log in to Doudian’s [Seller Backstage] using their main account. Enter the main account and password on the login page, and then enter the [Sub-Account Management] page under the [Store] tab.
  2. In the [Sub-Account Management] page, click the [Account Management] tab, find the [New Account] button and click it to start adding sub-accounts.
  3. Fill in the relevant information of the sub-account. If it is added for the first time, you need to create a new position first. Select the position to which the sub-account belongs, enter the mobile phone number and send the verification code. Make sure the verification code is entered in time.
  4. If you need to use Feige IM to communicate with consumers, you can enable this permission when creating a sub-account. Feige IM is an instant messaging tool provided by Doudian, which helps improve customer service efficiency and service quality.
  5. After the creation is completed, check the “Authorization Status” on the [Account Management] page to confirm that the sub-account has been successfully created and authorized.

Product pricing strategy: reasonable setting of original price and preferential price

Reasonable product pricing strategy is an important means to improve sales performance and attract more customers. Doudian sellers can achieve this goal by setting appropriate original prices and discounted prices.

Setup steps:

  1. Log in to the Doudian backend, enter the [Operation Center], and click [Coupon] under Marketing Tools.
  2. When creating a new coupon, select the coupon issuance method and type. Distribution methods include network-wide promotion, self-owned channel promotion and category advertising. Choose the most appropriate promotion method for different types of customers.
  3. Set the required items for the coupon, such as coupon name, type, discount strength, etc. Note that the coupon name must not exceed 10 characters and must comply with relevant laws and regulations.
  4. After submitting the coupon, you still need to click the [Valid] button on the coupon page to ensure that the coupon can be collected and used by customers.
  5. Promote coupons, obtain short links and promote QR codes to facilitate customers to obtain preferential information.

Order setting: improve order processing efficiency

Fast order setting is an important part of the operation process of Doudian. Correct order setting can not only improve order processing speed, but also reduce the chance of errors.

Six steps to complete the face order setting:

  1. Enter the store management page, find and click the [Store Settings] option.
  2. Select the courier company on the [Invoice Settings] page and consider its service quality, price and other factors.
  3. Set a form template, choose a style that meets your needs, and pay attention to the size and layout.
  4. Install the printer correctly and set parameters to ensure good print quality.
  5. You can set up automatic generation of courier tracking numbers to improve order processing efficiency.

Smart store manager: an efficient assistant for product listing

Doudian Smart Store Manager is a powerful e-commerce operation tool designed to help sellers simplify the product listing process and improve sales results.

Shelf setting process:

  1. Log in to the Doudian seller backend and enter the store management interface.
  2. Click the smart store manager icon to enter the smart store manager module.
  3. Select the listing method: one-click listing or batch listing.
  4. One-click listing is suitable for a small number of products. The system will automatically scan the inventory and fill in the listing template.
  5. Batch listing is suitable for a large number of products. Excel files need to be prepared in advance and the system will automatically parse them after uploading.
  6. Check the listing results and adjust product information according to market changes.
  7. Use the sales monitoring function to understand product sales in real time.

The above content integrates the relevant knowledge of Doudianzi account management, product pricing strategy, order list settings and smart store manager product shelf settings, hoping to help seller friends better operate their own stores.