Detailed explanation of Lazada entry process and delivery: helping Taobao sellers expand into the Southeast Asian market

1. Lazada Taobao Selected Entry Process

For sellers who already have a Taobao store, joining the Lazada Taobao Selected Channel is a good opportunity. The specific process is as follows:

1. Basic Condition Judgment: Taobao will send invitations to some qualified sellers. After the seller submits the information, the system will automatically review it to determine whether it meets the entry requirements.

2. Product Selection: Screen the products based on factors such as the quality of the main image, sales volume in the past 30 days, online inventory, and whether they meet the sales strategy of the target market.

3. Synchronization successful: After the product selection is successful, the system will automatically translate the product title and attributes, and synchronize the price and inventory information to the Lazada platform to complete the product online.

2. Advantages of joining Taobao Selection

1. Solve store opening problems: The platform provides one-stop service to help solve language barriers and other problems encountered in the process of opening a store.

2. Increase brand awareness: Relying on Lazada’s strong influence in six Southeast Asian countries, it helps to enhance sellers’ brand awareness.

3. Customized marketing support: The platform will provide professional marketing strategy guidance based on sellers’ needs.

3. Lazada official logistics (LGS) delivery process

1. Activate LGS service

Sellers need to apply to the platform customer service to activate this service, which is a prerequisite for enjoying the one-stop logistics solution.

2. Packaging and shipping of goods

• Standardize the packaging of goods and generate transportation orders in the background;
• Print the order label and stick it on the outside of the package;
• You can choose to send it to the designated sorting center yourself or apply for free door-to-door pickup service (applicable to sellers under certain conditions).

3. Sorting center processing

After receiving the package, the official team will be responsible for all subsequent operations, including scanning, sorting and delivery.

4. Logistics and distribution

Use self-built logistics network or third-party cooperation to complete the last mile delivery task.

5. Fees and tariffs

Understand the specific charging details of each site and plan your budget reasonably.

4. A complete guide for Taobao sellers to settle in Lazada

Step one: Understand the Lazada platform

Study its market characteristics and operating rules, and become familiar with the main countries and regions covered.

Step 2: Prepare necessary materials

Including but not limited to corporate qualification documents, product details, etc.

Step 3: Register a seller account

Visit the official website to complete basic information filling and certification.

Step 4: Complete store information

Set important information such as store introduction, contact information, payment terms, etc.

Step 5: Release the product

Submit detailed product descriptions and pictures as required.

Step 6: Set logistics options

Choose the delivery method that suits you and formulate corresponding shipping policies.

Step 7: Implement the marketing plan

Use various promotional tools provided by the platform to increase your exposure.

Step 8: Order follow-up and customer service

Effectively manage order progress and respond to customer feedback in a timely manner.

Through the above steps, Taobao sellers can not only successfully enter the Lazada platform, but also achieve good results in the Southeast Asian market.