1. Create high-quality global cultural projects with “Made in China” and establish “cultural confidence”
Since the “Belt and Road” initiative, China has faced the world with an unprecedented open pattern, which has made the development of the globalization process of Chinese culture and brands more rapid.
Today, China, on the international stage, whether it is holding corporate exhibitions, business exhibitions, or cultural exhibitions, is not only about displaying products or exhibits, but the ultimate value lies in spreading Chinese culture, Chinese views, and telling Chinese stories. “Cultural confidence” has become the prerequisite for Chinese culture and brands to “go global”.
2. With a global vision and pattern, integrate resources and promote the “Cultural Belt and Road”
(1) Keep abreast of industry information and grasp the trends and laws of industry development;
(2) It is conducive to investigating the needs and development potential of foreign markets, so as to adjust their own market goals;
(3) Contact companies from different countries, learn from their strengths and make up for their own shortcomings;
(4) Establish the company’s international image and enhance its international status.
3. Relying on cultural technology to promote the “going out” of Chinese culture and brands
Rudemagi International relies on market resources in 188 cities in 42 countries around the world and world-class cultural technology research and development capabilities to design a set of “standard rules” for “non-standardized” traditional exhibitions, and has developed a unique “exhibition EI system platform” to help Chinese companies participate in overseas exhibitions by combining the next generation of smart exhibition displays and cloud platform big data, and to showcase Chinese brands in a way that Western consumers like, while promoting brands to the world.