Jumia TAAC policy is designed to ensure user information security and privacy protection. The policy clearly stipulates the collection, use and protection measures of user data, as well as the user’s control over data. Let’s take a look at the introduction of Jumia TAAC policy.
What does TAAC mean?
TAAC refers to a new policy implemented by the platform on each website to obtain more traffic based on the performance of the store.
Simply put, the better the store’s performance, the more traffic the platform will give.
On the contrary, the worse the store’s performance, in addition to the traffic limit, the merchant will also deduct different proportions of additional commissions.
What are the current assessment indicators?
The store’s score is calculated based on the cancellation rate of store orders and the order return rate (due to product quality reasons).
Is there any fine for merchants to cancel orders?
After the implementation of TAAC, the platform has cancelled most of the fines, but if the cancellation rate reaches 10% and the number of cancellations exceeds 10, it is possible to be restricted.
What about the additional commission?
Extra commission means that the score of the week is less than 3 points or less, then the platform will charge different proportions of extra commission in the next week’s bill according to different scores.
What is the purpose of implementing TAAC?
To motivate merchants
Encourage merchants to achieve extraordinary store performance with high-quality products and excellent store management, so as to facilitate more traffic support.
At the same time, simplifying platform rules, merchants can get started as soon as possible, operate faster, and increase store sales and product conversion rate.
The biggest benefit for Jumia Global merchants?
Cancel most fines
After the TAAC policy was introduced, the platform canceled most of the return fines and used returns caused by quality reasons as an important indicator for approving stores.
Stores with QRT (quality return rate) >5% or more can be set as limited orders (DOL=1).
In addition, the return rate (due to product quality reasons) accounts for 75% of store performance.
TAAC policy is a new policy launched by Jumia platform, which can get more traffic by store performance and cancel most of the fines. Merchants’ order cancellation rate and return rate become the indicators of store assessment, which affect the traffic limit and the collection of additional commissions. This policy aims to encourage merchants to provide high-quality products and excellent store management, while fully enjoying the benefits of Jumia Global merchants.