On the AliExpress platform, the number of main pictures for each product is usually between 3 and 5. This limit is intended to provide merchants with a better opportunity to display and promote products, while increasing consumers’ purchasing interest. Below we will analyze the AliExpress main picture requirements and the best practices behind them in detail.
1. Carefully select representative pictures:
The limit on the number of main pictures helps merchants to focus on selecting the most representative and attractive pictures of the products. Merchants need to think carefully about how to best present the characteristics and selling points of the products to attract consumers’ attention. This careful selection method allows consumers to understand the characteristics and advantages of the products more quickly, thereby increasing their willingness to buy.
2. Improve web page loading speed and user experience:
The right number of main pictures can improve web page loading speed and user experience. In the Internet age, users have higher and higher requirements for web page loading speed. If there are too many main pictures on a product page, it may cause the loading speed to slow down, thereby reducing user experience and conversion rate. By limiting the number of main pictures, the AliExpress platform encourages merchants to select the most representative and attractive pictures while ensuring the page loading speed.
3. Pay attention to other forms of picture display:
In addition to the main picture, AliExpress also provides upload options such as detail page pictures, SKU pictures, and product videos. Merchants can use these additional pictures to show the details, functions, and usage scenarios of the products, and provide consumers with more comprehensive information. Through various forms of picture display, it is better to attract consumers’ attention and increase the exposure and sales of products.
4. Best Practice Recommendations:
In fact, it is more appropriate for AliExpress to have a maximum of 5 main pictures. Merchants should choose the appropriate number of main pictures according to the characteristics of their products and target audiences, and try to ensure that each picture can produce good results. If the picture display cannot fully show the characteristics and charm of the product, merchants can also consider using other communication methods such as videos to supplement it.
In summary, the setting of AliExpress’s main picture requirements is to balance the relationship between product display and user experience, and provide merchants with a good platform to display products. Merchants should carefully select and design main pictures according to the platform regulations, combined with their own product characteristics and target audiences, to achieve better sales results.