I believe many sellers have received emails from Amazon for the second review. When you encounter it for the first time, it is easy to be caught off guard and difficult to deal with. So what is Amazon’s second review? What is the difference between Amazon’s first review and second review? Please read on.
Different review contents
Amazon’s first review mainly reviews information such as the legal person’s ID card and business license. The first review can also be said to be a review of the registered sales authority
The second review is a review during the store’s operation, generally reviewing the operating time, invoices, inventory, etc.
Different levels of strictness
Amazon’s first review is relatively simple to pass, just provide the corresponding information.
The second review is very strict and is a review of the store’s elites.
Required materials are different
Materials required for the first review:
1. Independent and clean computer and network (no Amazon seller or buyer account has been logged in)
2. Scanned copy of the business license (mainland or Hong Kong company)
3. Dual-currency credit card (for monthly store rent, generally VISA or MasterCard dual-currency credit card)
4. Email (Note: It is recommended to use a dedicated dedicated line for the computer, network and email, and do not use it with other e-commerce platforms)
If you apply through an Amazon investment manager, you must also prepare the following materials in advance (mainly for enterprises):
Materials required for the second review:
(1) A valid business license corresponding to the backend.
(2) Paper or electronic address bills, including any type of water, electricity, coal and telephone network bills. Credit card bills and property bills are not allowed. The subject can be a company or legal person. If the bill subject is a third party, corresponding valid certification documents must be provided. (For example, a lease agreement) (Note that a bill is not an invoice. All documents with the word “invoice” will not be accepted) (All properties cannot be used);
(3) Sellers who have created listings need to provide corresponding VAT invoices.
(4) The time the store has been in operation.
(5) Purchase invoices within 6 months. (Used to prove your purchasing channel)
(6) The most recent order information.
(7) The website of the product.
(8) Other sales websites of the product.
(9) The local inventory location and physical store address. (You can fill in the company’s address here)
Notes:
1. You must use a machine-printed VAT F invoice or general invoice. If the seller uses other documents such as purchase orders, shipping orders, contracts, etc., they are not allowed.
2. The products on the F invoice must be products that the seller has already put on the shelves, and the products must correspond.
3. The date of F invoice should be earlier than the time when the product is listed on Amazon. This is very important. Of course, many sellers issue F invoices later. In that case, remember to indicate on the F invoice that it is a reissue.
4. The quantity of each sku should be greater than the quantity when the product is listed.
5. Sellers with conditions can use one F invoice for 3-5 skus.
6. If Amazon requires an English version of the F invoice, sellers can download the template directly from the Internet, and then remember to stamp it with the official seal and submit the Chinese VAT F invoice together with the English version.
7. The purchaser’s company name and address need to be consistent with the company registered on the Amazon account