The Canton Fair is a very important international trade exhibition event, attracting exhibitors from all over the world. During the exhibition, sometimes you will encounter various emergencies. So how to deal with such emergencies? Let’s take a look at the specific ways to deal with them.
1. What should I do if I don’t understand what the customer says?
If the customer speaks too fast and you can’t understand, then ask the customer to speak slowly.
You can say: Would you mind speaking a little slowly?
If you don’t understand what the customer says, you can ask the customer to say it again or explain it in detail.
Could you repeat that?
Could you please help to explain it about XXX?
If the customer says a word or phrase and doesn’t quite understand their meaning, you can repeat the word or phrase you don’t understand, and then say: I’m sorry. I didn’t catch that part. or Whats that? If it still doesn’t work, take out the mobile dictionary APP and ask the customer to spell it again. The exhibitor can check the dictionary, or ask the customer to write it out and then check the dictionary.
If the customer has a serious accent and you can’t understand him, then ask colleagues or leaders for help on the spot.
2. The customer asks a question for which no one has a confirmed answer.
If other professionals in the company understand this situation, they can say to the customer: I’m sorry. I need to check with my colleague. Would you mind that if I give a call to my colleague right now? Or I check and reply to you later by email?
Give customers the right to make decisions. Some customers want to know the answer and hope that exhibitors can call relevant colleagues in the company and then ask for help from colleagues. Some customers think that exhibitors can notify TA later, and then exhibitors can notify TA later. Ask customers for their opinions, and don’t be good at advocating.
If the situation is very complicated, even if you seek help from relevant colleagues on site, you may not get an answer. You must carefully analyze the internal situation of the company, then explain the reasons to the customer, tell them that it will take time, and that you can respond in a few days. You can say: I’m sorry I couldn’t give you an answer right now. The question is a little bit complex (moderately explain the actual complex reasons). Our R&D team needs about one week to check it out. Can I reply to you one week later?
This article summarizes the methods of dealing with various unexpected situations encountered in important international trade exhibitions such as the Canton Fair. From dealing with language communication barriers with customers to dealing with difficult problems, as well as sharing practical experience, it helps exhibitors deal with various problems encountered during the exhibition, ensure smooth communication, and properly resolve problems.