The operation guide of the online Canton Fair information upload and live broadcast function is an important task for participating in the exhibition. By uploading information, products can be displayed and online exhibitions can be realized. At the same time, the live broadcast function allows participants to understand the content of the event in real time and interact with each other. Let’s take a look at the operation guide of the online Canton Fair information upload and live broadcast function.
1. Information submission
01. Can company information and exhibit information be modified during the implementation period?
The basic information of the enterprise cannot be modified by itself; in addition to the basic information of the enterprise, more information can be modified.
02. Does the platform have a channel to submit pictures of product patents, certifications, user manuals, etc.
Submit information such as product patents, certifications and user manuals, and relevant pictures can be placed in the exhibit introduction.
03. Can the company set up multiple business contacts? Can different exhibits set different business contacts?
Currently, only one contact is supported.
04. Does the company website online display platform display the link method or text method? Can multiple company websites be entered?
The function of directly jumping to the company website has not yet been set. Exhibitors can display their official website on the Internet platform – Company Information – Detailed Information – Enterprise Display. The company introduction must meet the requirements of 10,000 words, which can be added according to the company’s needs.
2. Live Broadcast
01. Are there live broadcast rooms allocated to the booths in each exhibition area where the company is located?
Exhibitors must have at least one live broadcast room in the exhibition area, and the number limit will be determined according to the number of company exhibition areas and booths. For specific rules, please pay attention to the relevant exhibition guidance of the subsequent live broadcast room.
02. Can the live broadcast room only be opened in China? Can it be opened abroad?
The exhibitor’s live broadcast room has no country and region restrictions on the location of the live broadcast, but the anchor is required to hold a mainland China ID card and a mainland China mobile phone number at the same time.
03. Does the live broadcast have a microphone connection function? In other words, initiate a live broadcast in China and connect with the foreign exhibitor to perform and explain?
The exhibitor’s live broadcast room does not provide a video microphone connection function.
04. Can I upload recorded videos in live marketing?
If you need to play pre-recorded videos in the live broadcast room, you can play the pre-recorded videos on the company’s own computer and live broadcast the screen content according to the third-party traffic diversion software downloaded in advance. After playing, the system will automatically generate a video review.
05. Can the exhibitor’s account watch the live broadcast? How can the exhibitor respond to comments in the company’s live broadcast room?
The exhibitor account can watch the live broadcast through the live broadcast hall and enter its own live broadcast room from the live broadcast assistant port to respond to comments. There is only one live broadcast assistant account in a live broadcast room.
III. Others
01. Are there any network requirements and restrictions for overseas customers to visit the exhibition?
There are no special network requirements and any restrictions for overseas customers to watch the exhibition.
02. How does the company apply for a cross-border e-commerce platform exhibition?
Enterprises that need to exhibit on third-party e-commerce platforms can apply in accordance with relevant requirements after the list of relevant platforms is announced.
This article discusses issues such as modification of enterprise and exhibit information during the implementation period, submission of product patents and certification images, setting up multiple business negotiators and exhibitor introducers, live broadcast room microphone function, and network restrictions for overseas customers to visit the exhibition. It introduces solutions and operation guidelines for each problem in detail to help exhibitors carry out exhibition activities smoothly.