Many cross-border enterprises not only open stores on the platform, but also develop their own independent stations for promotion and operation. Independent stations do not belong to third-party platforms. Sellers have absolute control and are not restricted by many rules. So what are the channels for independent station development? What are they specifically like?

First, a multi-role, high-cost professional R&D team. The website operation team requires professional IT personnel such as project leaders, product managers, UI, architecture design, front-end, back-end, and testing. This professional R&D team provides merchants with a lot of freedom for independent site development, which is relatively convenient. However, due to the need for more team professionals, small and medium-sized enterprises cannot afford such large-scale development costs.

Second, customized development, personalized and high-cost. This channel is that enterprises do not need to set up an independent website development team, but find a professional independent website development company to cooperate with them and ask them to build an independent website. Then the development company will carry out independent website development according to the needs of the enterprise. This customized station also has the problem of high cost, ranging from tens of thousands to tens of thousands, with no upper limit. Finally, the development cycle of a customized independent station takes at least one month to complete.

Third, it is to use the self-service website building system to achieve fast and free independent station development. This is the most well-known and widely used independent station development model in the market. The self-service station construction system is favored by small and medium-sized enterprises for its operability and high-cost performance. It is fast to develop and does not take too long. At present, there are many mature self-service station construction systems on the market, which are also very friendly to novices, and can truly develop websites with zero foundation.

If a merchant wants to build a website at a low cost and fast speed, then the self-service station system is a more suitable choice; if it is a large enterprise with sufficient time and funds and complex requirements for the website, then you can also consider the self-service team to develop or customize the independent station channel. Regardless of the form of site construction, a preliminary investigation should be conducted in advance to pave the way for independent site drainage.

The above is the sharing of independent station development channels. If you want to have your own independent station, you can choose the appropriate method according to your own situation, make good plans in the early stage, and it takes patience and perseverance to build an independent station!