(1) Clear product description
As mentioned above, if the main image is attractive, users will click to learn about the product. The next step is to directly promote sales, which is the product details page. The product details page is crucial for providing a concise and easy-to-understand description of the product’s functions and performance, the services that the merchant can provide, and the discounts given to consumers. The author has seen a survey on e-commerce users. The survey results show that users spend the longest time on the comments, followed by the product details page. When filling out the product details page, you can refer to the relevant content of similar products with high sales.
(2) Accurate product title
In addition to a clear product description, the product title is also very important. If the product title contains keywords that describe the product, it can be searched more quickly and accurately. For example, if the product title contains auxiliary information such as care instructions, washing methods, and size, it will be more popular with Indian consumers. Of course, since the names of some products are different from those on Google Translate, it is best to carefully consider the words in the title or write them by operators who are proficient in the local language, so that they are easier to search.
(3) Become a Flipkart Advantage seller
Become a Flipkart Advantage seller and you will enjoy the top-notch service on the website. All the seller needs to do is to provide the product, and Flipkart Advantage will take care of the rest – from packaging the product to handling returns, everything is done by the platform.
(4) Choose products with price advantages
Most Indian consumers choose to shop online because the products online are cheap, otherwise they would not “take the risk” to shop online. Therefore, when selecting products, sellers try to purchase products at the lowest price to maintain price competitiveness.
(5) Use data analysis software
Sellers who have worked on Amazon are familiar with data analysis software. JS, Zi Niao, etc. are some of the data software commonly used by Amazon sellers. The Flipkart platform supports sellers’ sales on the platform through some external software or plug-ins, the most common of which are Salesla. Through these plug-ins, sellers can find trending products and understand how to sell the same product in different ways and increase sales. At the same time, sellers can also estimate the best-selling products based on monthly sales and find the best price for selling products.