Kilimall supports both individual and corporate sellers. The main difference between the two is that individual stores can upload 200 listings, B-level corporate stores can upload 2,000 listings, and there is no limit on the number of listings that can be uploaded by B+-level corporate stores. The platform also provides storage subsidies and traffic subsidies to corporate sellers, and corporate sellers have the right to participate in promotional activities first. The platform provides less support to individual sellers. However, the initial cost of individual sellers is lower and they are more flexible.
Kimal is different from other platforms in that stores are divided into five levels, namely C, B, B+, A and A+. The services and store opening costs of different levels are also different, and the fees paid are calculated in RMB.
(1) A+ is a professional brand seller. When opening a store, it is necessary to pay a quality deposit of 100,000 yuan and a technical service fee of 100,000 yuan per year.
(2) A is a brand seller. When opening a store, it is necessary to pay a quality deposit of 50,000 yuan and a technical service fee of 50,000 yuan per year.
(3) B+ is for professional company sellers. When opening a store, they need to pay a quality deposit of RMB 10,000 and a technical service fee of RMB 10,000 per year.
(4) B is for company sellers. When opening a store, they need to pay a quality deposit of RMB 5,000 and a technical service fee of RMB 5,000 per year.
(5) C is for individual sellers. When opening a store, they need to pay a quality deposit of RMB 2,000 and a technical service fee of RMB 2,000 per year.
In the table, √ represents yes and × represents no.
Of the two fees that need to be paid when opening a store, the deposit is refundable, but the technical service fee is non-refundable and needs to be paid again every year.