If you have to choose between export opportunities and pure potential customer information, most exporters will choose export opportunities. Because export opportunities mean that potential customers have expressed their needs, which is far more attractive than static customer information. Some potential customers are also buying the same products as us, but they are already agents of competitors, so it is difficult for us to establish a business relationship with this customer. For export opportunities, it is often the exporter who first obtains this information and takes the initiative to contact the customer, so the chance of winning customers and orders is much greater than that of exporters with lagging information.
In addition, if a customer releases his demand information to the outside world, this customer is more likely to be developed into a new customer than a customer who already has a fixed procurement channel. Because for the latter, you don’t know what his current needs are, and you don’t know whether his needs are urgent, so you can’t gain an advantage in the negotiation. So, let’s first explore how to obtain business opportunities thrown by buyers who are looking for suppliers or products.
To obtain such business opportunities, or to improve the ability to capture export opportunities, you must understand the following questions:
Where will there be business opportunities? According to the 80/20 principle, which are the main channels?
How are others looking for these business opportunities?
How to seize these business opportunities?
Are there any opportunities that have not yet been mined or that few people pay attention to?