As merchants in JD International Buyers Store, we all hope to increase the exposure and sales of our products to achieve better performance and profits. To achieve this goal, JD International Buyers Store provides a variety of marketing and promotion tools and services to help merchants better promote and sell products. This article will introduce some commonly used tools and services, as well as their advantages and how to use them.
1. JD Advertising
It can help merchants increase the exposure and click-through rate of their products. Merchants can display their products by placing advertisements to attract the attention of potential customers. JD provides a variety of advertising forms, including search promotion, product promotion, brand promotion, etc. Merchants can choose the appropriate advertising form according to their needs and budget, and set parameters such as keywords and bids.
Through JD Advertising, merchants can display their products in a prominent position on the relevant search results page or product recommendation page to increase the exposure and click-through rate of their products. This can attract more potential customers to click into the product page, learn more about the product information, and increase the possibility of purchasing the product.
2. JD Coupons
JD Coupons are an effective way to attract consumers to buy products. Merchants can set coupons, and consumers can use coupons to deduct part of the amount at checkout, thereby increasing the motivation to buy.
Coupons can be set with different denominations, usage conditions and validity periods, and merchants can set them according to their marketing strategies and target customer groups. Through JD coupons, merchants can attract more consumers to buy products and increase sales and conversion rates.
3. JD Miao Killing
Miao killing activities are limited-time promotions in which merchants can sell products at a lower price for a limited time. This kind of activity can attract the attention of a large number of consumers. In Miao Killing activities, the price of products is usually greatly reduced, even below the cost price. Miao killing activities can quickly increase the exposure and sales of products in a short period of time, helping merchants to clear inventory and increase sales.
Merchants can recommend products to more consumers and attract their attention and purchases by participating in JD’s Miao Killing activities. It should be noted that Miao Killing activities require advance registration and setting of activity time, and merchants need to arrange inventory and price strategies reasonably to ensure the smooth progress of the activities.
4. JD Group Buying
JD Group Buying is an activity that combines products with products from other merchants into packages for sale. Merchants can participate in JD.com’s group buying activities, combine related products into packages, and attract consumers to buy at more favorable prices. Group buying activities can increase product exposure and sales, and can also improve consumers’ purchasing experience and satisfaction.
Through JD.com’s group buying, merchants can cooperate with other merchants to jointly promote products and expand sales channels and audiences. Merchants can attract consumers to participate in group buying activities by setting parameters such as group buying prices and activity time.
V. JD.com Promotions
Promotions are a common means to attract consumers to buy products. Merchants can participate in JD.com’s promotions, such as full discounts and full gifts, to attract consumers to buy products. Promotions can set different conditions and preferential strengths, and merchants can set them according to their own marketing strategies and target customer groups.
Through JD.com’s promotions, merchants can reduce the price of products to a certain extent and increase the attractiveness of purchases. At the same time, promotions can also create a sense of urgency and preferential atmosphere, prompting consumers to buy products as soon as possible.
In addition to the above tools and services, JD.com also provides backend data analysis tools, store decoration tools, customer service support and other services to help merchants better manage stores and improve sales results. Backend data analysis tools can help merchants understand user needs, behaviors and other information in order to better formulate marketing strategies and product planning.
Store decoration tools can help merchants create a personalized store image to attract consumers’ attention. Customer service support can handle consumer inquiries and complaints in a timely manner to improve consumer satisfaction and loyalty.