Product selection is the key for Amazon cross-border e-commerce. How to choose the right products? From which dimensions should we analyze the value of a category? Take the lead in making profits! Be sure to remember that profit is the key, and you don’t need to consider brands, etc. in the early stages. In the early stages of Amazon entrepreneurship, you only need to consider how to survive on the platform and how to avoid being eliminated by the platform.

Therefore, it is necessary to consider the absolute profit value of the selected products, not the profit margin. There are many customers with low orders and low absolute profit values, but large profit margins, which cannot support CPC costs, and products must be carefully selected.

Only with continuous profitability can we survive on the platform in the early stages of entrepreneurship. In addition, another key point is details. Be sure to pay attention to inventory preparation, once negligent, it is likely to fail. Do whatever is appropriate. Most Amazon sellers have a habit that they like to see what others do to make money, and they want to do it too. In fact, a certain category seems easy, but it actually requires a lot of costs to do well. Therefore, novice sellers must have their own awareness when choosing products and don’t follow the trend. After all, if you are not prepared to do anything, the results will not be very good.

For many people, say goodbye to short-sightedness and only care about immediate interests, while ignoring long-term development. For Amazon sellers, it is very important to learn to analyze product development, that is, product life.

Say goodbye to single thinking. For Amazon sellers, it was single thinking in the early days, and it was difficult to make high-quality products. We need to find sustainable and profitable products, that is, the product life cycle is long, and then continue to expand, so that the traffic circle between products, gradually build product barriers, and achieve long-term profits for the store.

In addition, we must refuse to think in a scattered way. Many sellers want to join other categories after forming a scale, but the areas they enter have been locked by other sellers. Even if they spend several times more time and money, they cannot achieve the expected results. However, if the product can be expanded and subverted, it can be appropriately considered, but the probability is not high. Try to subtract and give full play to the original advantages.

We still need to continue to return to the resource advantage. It is recommended that sellers know how to use existing resources and combine their own resource advantages to seize market opportunities more easily. I hope the above content will be helpful to sellers.