Personal consumption demand in overseas markets has surged, and traditional foreign trade cannot meet the needs of the times. Cross-border e-commerce is born in line with the times and can better meet the personalized consumption needs of overseas consumers. Amazon’s cross-border e-commerce platform has attracted many sellers. Sellers want to create popular products after opening a store. What are the methods to create a popular product with a higher success rate? How can we make popular products last longer?
1. Which methods have a higher success rate in creating popular products?
First of all, different platforms have different methods of increasing orders on different platforms. For example, on Amazon, the way sellers create popular products is to stick to the promotion rhythm of links, formulate good operational plans and operations plans, and combine CPC and high-quality resources on and off the site to create popular models. The core methods for sellers to create popular products, each operation has its own set of core methods. For example: Amazon’s high CPC loses money in the early stages and makes profits in the later stages. Creating a popular model ultimately serves the seller’s ultimate operational goals. How much is the seller’s business goal to lose? Or profit? Budget and approach to drive hit products through operational goals. This is reasonable operational logic.
2. How to make popular products last longer?
So it is not easy to create a popular product. How can we keep a popular product longer? In the daily store operation process, sellers must pay attention to following up the links of popular products every day, recording ranking changes, market changes of similar products, competitors of similar products who have adjusted their strategies, etc. Only by understanding all these details can sellers develop corresponding adjustment plans and adjustment strategies for these changes, so that our hot products can last longer.
In short, for sellers, thinking is more important than method. Only when sellers have some core thinking logic and thinking methods can they make reasonable and correct judgments when analyzing problems and creating popular products. I hope the above content will be helpful for sellers to open a store. Lianlian Cross-Border Payment always pays attention to every little thing about sellers, and will also bring articles on related aspects in future articles to help sellers operate better.