Q: What email addresses can be used to register a buyer account on Lazada APP?
A: QQ mailbox, Gmail mailbox and other mainstream mailboxes can be registered. It is not recommended to use the 163 mailbox for the time being, because there have been problems with the 163 mailbox not receiving the verification code, which may lead to the inability to log in.
Q: Where can I download the Android version of Lazada APP installation package?
A: Android phones can be downloaded directly from Google Play, Huawei App Store, and Xiaomi App Store. Other domestic app stores currently do not provide download channels and can only be downloaded through installation packages. Lazada official live broadcast group 3: 35682692, the Android installation package is updated from time to time (remark the Lazada store name + short code when joining the group, otherwise it will not pass).
Q: Which countries can already do live broadcast? Can I live stream in Singapore?
A: Live broadcast is available in Malaysia, Thailand, Indonesia, Philippines, and Vietnam; Singapore has not yet opened the live broadcast channel to all merchants, and it is by invitation only, so please stay tuned.
Q: Can the live broadcast be synchronized in all countries?
A: No, each country’s live broadcast is separate and not interoperable.
Q: Is there a required length of each live broadcast?
A: There is no clear limit, but in order to achieve a good live broadcast effect, it is recommended that a single game start at least 1 hour.
Q: Does the live broadcast require a host? Does the anchor have to show his face?
A: A live broadcast must have an anchor + product + explanation + Q&A interaction, etc. A live broadcast without an anchor is not considered a qualified live broadcast. For the live broadcast effect, the host must show his face. Please ensure that the anchor is professional, familiar with the product, and has good language skills. #If the live broadcast format is found to be unqualified by the platform, the store’s live broadcast permission may be permanently closed. Please do not test on the edge of “danger”.
Q: What are the language requirements for live broadcasts in various countries? Can I use Chinese?
A: Considering the live broadcast effect, please choose a language that is more acceptable to the local people for live broadcast. Local language is preferred, followed by English. It’s best to be able to speak multiple languages at the same time! If the language is found to be unqualified by the platform, the store’s live broadcast permission may be permanently closed.
Malay: Malay or English or Chinese (because locals use a mixture of three languages, it would be best if the host knows these three languages)
Philippines: English or Filipino (because locals use a mixture of the two languages, it would be best if the host knows these two languages)
Thailand: Thai
Vietnam: Vietnamese
< p>Indonesia: Indonesian (the latest news is that you can also try to broadcast in English, but the effect is definitely not as good as Indonesian)
Singapore: English (it would be better if the host can also speak Chinese)
Q: Regarding the time difference issue, which countries need to pay attention to the time difference?
A: Thailand, Vietnam, and Indonesia all have a 1-hour time difference from Beijing time (one hour behind Beijing time); Malaysia, the Philippines, and Singapore have the same time as Beijing time, and there is no time difference.
Q: Can any product be broadcast live?
A: Products banned in this country cannot be broadcast live. The latest policies of the platform shall prevail. Consider the customs and customs of Southeast Asian countries when doing live broadcasts (such as those who prohibit alcohol, avoid revealing clothing, etc.).
Q: I created a live broadcast preview in advance and it is live broadcast now. Why can’t I find my live broadcast on the Lazlive page of the APP?
A: 1. The live broadcast that selects Only me will not be exposed in the front desk.
2. The most likely reason for selecting Public traffic but not being exposed is this live broadcast. Not Approved, only Approved live broadcast trailers will appear in the Lazlive page list.
Q: I don’t speak a small language and don’t have anchor resources. Can Lazada provide it?
A: Lazada has long-term cooperation with some certified live streaming service providers. The service providers can provide anchor resources to support sellers. The cooperation between the two parties generally requires the seller to pay a certain fee.
Q: I would like to know more about the strength of each live streaming service provider. Where can I see it?
A: Please search and join the Ding group 35682692 (remark the Lazada store name + short code when joining the group, otherwise you will not pass). There are detailed introductions and strength demonstrations of each service provider in the group.
Live broadcast group 1: 23109013 (already full, no longer accepting group applications) Live broadcast group 2: 30352874 (nearly full, group application will be closed soon) Live broadcast group 3: 35682692 (few people, accepting applications) Group application is in progress)
*You can choose one of the above three groups to join, do not join repeatedly
Q: I want to cooperate with a service provider and let them help my store live broadcast. How can I contact you? How much does it cost?
A: Please search and join the Ding group 35682692 (remark the Lazada store name + short code when joining the group, otherwise it will not pass). Multi-dimensional quotations from different service providers are for reference; read the group announcement group document and fill in the questionnaire. Contact with dedicated personnel.
Q: What is the difference between mixed live broadcast (mixed broadcast) and dedicated live broadcast (exclusive broadcast)?
A: Exclusive broadcast: Use the seller’s own store account to broadcast only your store’s products, so time and personalized needs can be better met.
Mixed broadcast: Using the service provider’s celebrity account (KOL), multiple products from multiple stores are mixed in one live broadcast. Each product has a limited display time and a limited amount of traffic allocated.
Q: Which businesses are suitable for exclusive broadcasting and mixed broadcasting?
A: Exclusive broadcast: It is suitable for merchants who need to introduce live broadcast room traffic, fans, sales, brand exposure, etc. into their own stores. The live broadcast room traffic will not be dispersed. Calculated on a per-session basis, the price is relatively expensive. ;
Mixed broadcast: Different products from different stores will be mixed in the same show, and the price is relatively cheap based on SKU. However, live broadcast room traffic, fans, and sales will be dispersed by different products, and more fans may be directly transferred to celebrity accounts. Because the products in each event are different, unified coordination and arrangements may not be able to fully meet all the personalized needs of all merchants. The effect may be worse than the exclusive broadcast.
Q: The service provider will help me do the live broadcast. When will my samples be sent?
A: After agreeing on the live broadcast date with the service provider, the seller and the service provider will agree on the time for sending the samples based on the distance of the sample delivery address, so as to ensure that the anchor has sufficient time to understand the samples.
Q: My samples are relatively expensive. Can the service provider return them after the broadcast?
A: Generally, it can be returned, and the seller and the service provider can agree on it themselves; you can also choose not to send it back temporarily to facilitate the next cooperation.
Q: Why is the views data on the Analysis page after the live broadcast completely inconsistent with the number of views displayed in the upper left corner of the live broadcast room? Which one should prevail?
A: The views data of the Analysis page after the live broadcast ends, including the viewing data of customers who slide to preview on the live broadcast channel page without clicking into the live broadcast room (that is, customers slide the entire page to watch the live broadcast small window preview playback will be counted as one view); and the number of views displayed in the upper left corner of the live broadcast room only includes the number of people who clicked into the live broadcast room. Therefore, the two displays are inconsistent.
The content comes from Lazada University and is only used for cross-border learning and exchange. The ownership of knowledge modules and files belongs to Lazada.