wish is one of the best cross-border e-commerce platforms on the market. Buyers on the platform search for the product keywords they want to find products, so it is very important whether merchants’ products can be displayed to customers on the wish platform. , whether it can be displayed will involve the ranking of the product in the search. This mainly depends on whether the merchant’s product ranking is high. What are the factors that affect the wish search ranking rules? Then look down.
1. Popularity.
The wish platform will rank products based on product sales. The more sales, the higher the ranking of store products, so merchants must try their best to increase product sales.
2. Title keywords.
Generally speaking, when you want to buy something, do you search for keywords first? If the company’s keyword advantage is great, the company’s product rankings can be greatly improved. If the keywords can be precise, the company’s store traffic will be increased faster. It is recommended that when merchants set keywords, they can use keywords + selling point words + attribute words + other modifiers. Especially the selling point of the product is very important.
In addition, you need to add some keywords that are highly relevant to the merchant’s products before the product description. In this way, when sellers and users search, it is conducive to the exposure of merchant products, which is very helpful to the search rankings during the long holiday.
3. Recently launched products.
When new products are launched, merchants can easily obtain new product traffic. Therefore, when the products are put on the shelves, the merchant’s products will be ranked higher, which will bring more new product traffic to the merchants. Therefore, it is recommended that merchants launch new products at different times when launching new products, so as to ensure that they do not conflict with new products. In more Obtain new product traffic during the time period, thereby improving product rankings.
4. Store rating.
Store ratings are also one of the important factors that affect Wish search ranking rules. The higher the rules, the higher the ranking of store products.
Therefore, the four factors mentioned above, namely popularity, title keywords, recently launched products, and store ratings, are factors that will affect wish search ranking rules. If foreign trade merchants encounter their own store search rankings, If you are not allowed to go up, you can investigate from these four aspects.