For sellers on the Amazon platform, the most important thing is the sales of products. It is not easy to quickly increase the sales of products. It takes a difficult process and constant adjustments to achieve the final goal. , today we will talk about the reasons for the low sales of Amazon products?
1. Low exposure and low traffic.
If the product has low exposure and low traffic, the sales volume will naturally be very small. If it is a new product, there will basically not be much traffic when it is first launched. Sellers can try advertising, but advertising is basically It is paid through clicks, and sellers can quickly bring in large waves of traffic through keywords.
2. The product was not selected properly.
If the seller does not choose the product well, for example, the quality of the product selected is too poor, or it is a seasonal product, holiday product, or the product competition is very fierce, these reasons will lead to poor sales of the product. good.
If there is a problem with product selection, the seller needs to make timely adjustments. However, do not replace all the products at once. You can replace them slowly one by one. When selecting products again, be careful not to make the same mistake. Same error.
3. The price setting is unreasonable.
Another reason is that the seller sets the price of the product unreasonably. If the price is set too low or too high, the sales volume of the product will be low.
4. Picture problem.
Whether it is the main picture or the accompanying picture in the listing, high-quality pictures must be prepared, otherwise it will affect the buyer’s experience and thus affect the sales of the product.
5.listing page.
The Amazon listing page includes a lot of content, such as title, product highlights, descriptions, pictures, search terms, A+ pages, etc. If the basic work in one link is not done well, it will affect the increase in Amazon product sales. .
The above is the relevant content about the low sales of Amazon products. There are many reasons for the low sales of Amazon products. If sellers want to solve this problem, they need to pay attention to every link, from product selection to store operation and promotion. And logistics selection must be done well in all aspects to ensure that product sales will not be too low.