The AliExpress platform still attaches great importance to branded products. If the product is not authorized by the brand, the merchant cannot sell it. If the merchant wants to sell trademarked products, he must obtain the trademark authorization from the brand, then the authorized trademark How should I apply? Let’s take a look at the AliExpress authorized trademark application tutorial.
The first step in applying for an AliExpress authorized trademark is for the applicant to fill in the personal or corporate information for the trademark. After the information is filled in, the service provider will complete the preliminary review within three days. The applicant will determine the trademark category before proceeding. Pay relevant fees.
The trademark service provider will file an application with the Trademark Office. The Trademark Office will review the application after acceptance. After passing the review, the applicant will obtain a registration certificate issued by the state. After completing this step, the last step of the AliExpress authorized trademark application tutorial is over, and then merchants can open a store on AliExpress.
After the trademark application is approved, the merchant can use the trademark when publishing products in the store. If the merchant operates multiple stores at the same time, but the trademark only has one merchant, the merchant can choose one of the stores as the official store, and the others To build a specialty store.
If there are multiple target products in the store, the store can only choose to be a specialty store. If the trademark registration has not yet been approved, there is only an acceptance letter, which is the TM mark, at this stage, and it is also impossible to apply to become an official store.
The validity period for trademark application acceptance is only six months. If you fail to obtain the R standard before the expiration, you must apply for qualification in the backend in advance. The store type can be changed in the later stage, because at this stage, the tm mark cannot be applied to be an official store, and the only choice is to be a specialty store. After the r mark is obtained, the merchant can apply to change the store type.
AliExpress’s application for authorized trademarks is still of great benefit to sellers. It can increase the visibility of products, and at the same time, it can also establish the image of the store, making it easier for consumers to recognize the brand and shop, and contribute to the establishment of the brand. lay a solid foundation. However, it should also be noted that the registrant of a trademark enjoys exclusive rights. Others cannot use the same or similar logo without permission.