With the rapid development of the global economy and the continuous advancement of Internet technology, cross-border e-commerce has become a brand new business model. As an important economy and consumer market in Southeast Asia, Thailand has attracted more and more cross-border e-commerce companies to enter. So, what are the five classification standards for cross-border e-commerce products in Thailand?
1. Bags: Bags are very popular in the Thai market because Thais pay great attention to appearance and fashion. In Thai society, the importance of appearance is generally recognized, and people pay attention to being well-dressed and well-groomed. Therefore, bags have become a very important accessory that can enhance the overall sense of fashion and taste. In the Thai market, there are many types of bags, including women’s bags, children’s bags and men’s handbags.
2. Clothing: There are many gatherings in Thailand. Thai people like to prepare different clothes and accessories for their different activities. Summer clothes are more popular, and for some young people, they also like to buy some heavy clothes. clothes.
3. Children’s and baby products: There are relatively few children’s clothing categories in Thailand, and many of them rely on imports. Therefore, children’s and baby products are in very short supply in the Thai market.
4. Digital black technology: Thai people like digital products, and the penetration rate of smartphones is very high. They also like some Chinese black technology products and game-related auxiliary products, as well as electronic products related to daily necessities. product.
5. Low-priced products: Thai people generally have relatively low spending power, so low-priced products are very popular in the market. Among similar products, the sales volume of low-priced goods is much higher than that of high-priced goods.
The above are the classification standards for cross-border e-commerce products in Thailand. Choosing product classification standards suitable for the Thai market is one of the keys to the success of cross-border e-commerce. Merchants need to understand market demand and consumption habits, comprehensively consider factors such as product quality and price, and also need to understand Thailand’s tariff policies and import regulations. Through market research and product screening, merchants can better meet consumer needs and improve sales performance, achieving success in cross-border e-commerce. Of course, when merchants choose products to sell, they also need to combine market research and consumer demand to determine, so that they can better increase product sales and market share.