Opening a store on the eBay platform requires facing users from various countries. Consumer preferences in different regions are also different, so merchants must choose products and sites in advance. There are also some advantages and disadvantages to opening a store on eBay. Here are the advantages and disadvantages of opening a store on eBay: Let’s take a look.
1. Advantages.
Compared with other platforms, a major feature of the eBay platform is that the entry threshold is relatively low, and the review is not very strict. Whether it is an individual merchant or an enterprise, merchants can apply for entry. of.
There are many sales models. In addition to auction and fixed price, eBay’s sales model also has a sales model that combines the two. In addition, there is no reserve price bidding. , pricing exports, etc., so merchants are still very flexible in choosing sales models.
Another feature of the platform is that it will provide professional customer service to merchants. Merchants can communicate directly with customer service through telephone communication or online communication.
The ranking mechanism of the platform is also very fair. The ranking of products is not based on sales volume. Products with higher sales volume may not necessarily be ranked higher. Merchants can get more exposure through auctions. .
2. Disadvantages.
ebay’s payment method is relatively simple. At this stage, the platform can only support PayPai, a payment mode.
The platform will differentiate the levels of stores. Currently, the stores on the platform will be divided into four levels. If the store level is relatively high, the merchants will also be able to obtain more rights and interests.
Another disadvantage of the eBay platform is that it is relatively complicated to operate, because the platform’s backend page is only in English. If the merchant’s English is not very good, it will be more difficult to operate.
Compared with other cross-border e-commerce platforms, the advantages and disadvantages of opening a store on eBay are relatively obvious. In fact, no matter which platform it is, it has its own advantages and disadvantages, which requires the merchants themselves To weigh the pros and cons. Before registering a store, it is best for merchants to fully understand the advantages and disadvantages of opening a store on eBay. Only by fully understanding the characteristics of the platform can they bring higher sales to their products.