The quality of a product details page indirectly affects the order conversion rate. For Amazon sellers, a high-quality detail page can attract more buyers to browse, and the main product image is a crucial factor in the detail page. Next, we will explain in detail the requirements for Amazon product main images.
Key elements of the product details page: main product image
Product images are crucial in the optimization of product listings. It can be said that ass="ll-inlink" href="https://global.lianlianpay.com/article_platform/19-3568.html" target="_blank" >Amazon product images have an impact of 70% on sales %above. Amazon listing pictures are composed of 1 main picture and 8 sub-pictures, of which 6 are directly displayed on the product page, and the other 2 sub-pictures need to be clicked to view.
Amazon product main image requirements:
1. The background of the main image must be pure white.
2. The main picture must be an actual picture of the product, not an illustration, let alone a hand-drawn drawing or cartoon.
3. The main image cannot have LOGO (the LOGO of the product itself is allowed) and watermarks, and it is best not to have accessories, props, etc. that are not included in the order
4. Main image It is best for the products in to occupy about 85% of the space in the picture
5. For products with variations, both parent and child products must have main images.
6. The product must be clearly visible in the picture, and the entire product needs to be shown, not just a partial or multi-angle combination picture.
7. Some categories allow models (such as Apparel, underwear, socks), and only real models can be used, and model models found in clothing stores cannot be used. The model must be standing from the front, not from the side, back, multi-angle combination, sitting position, etc. The model in the main picture cannot have non-sale items on her body.
Some categories of main images do not allow the use of models (such as Bag, Jewelry, Shoes).
8. It is not mandatory for the main image of a small number of home decoration items to use a pure white background, such as four-piece bed sets, mosquito nets, curtains, sofas, wall paintings, and lamps. These product main images can use scene images with non-pure white backgrounds, etc.