When consumers shop on AliExpress, most of them enter the keywords or names of the products they want to buy through the search box on the AliExpress platform, and then make selections based on the display on the page. Therefore, the title and keywords of an AliExpress seller’s store depend on whether the store will be searched by consumers, so many sellers will choose to optimize keywords. So what is the AliExpress SEO optimization tutorial? Then look down.
1. Multiple keyword settings.
Some AliExpress sellers, especially novice sellers, may think that just setting a few keywords can be searched by consumers, but this is not the case. On the AliExpress platform, the consumer group is too broad, and customer search habits are also different. A few keywords cannot satisfy so many customer searches, so merchants need to set more keywords.
2. Keywords must be precise.
The key to SEO optimization of AliExpress keywords is to set the keywords as accurately as possible. A product can have multiple names. It is recommended that merchants can use multiple combinations, mainly based on keywords. To make precise extensions, merchants can check the layout of some keywords ranked high by other competing products, or go to the platform search to check the drop-down box of keywords. In addition, keywords about the product’s functional characteristics, such keywords will have a better conversion rate for merchants. helpful.
3. Improve the keywords.
When setting up product titles, AliExpress merchants should try their best to improve relevant keywords and remove repetitive and cumbersome keywords from the title. It is recommended that the title length be up to the online limit and replace cumbersome keywords. Into keywords with more precise coverage and higher coverage, which can also effectively improve buyers’ search opportunities and obtain more accurate traffic. In addition to occupying space, repeated keywords do not help our traffic at all. So if you should give up decisively, give up.
The above three points are the entire content of the AliExpress SEO optimization tutorial. In fact, there are many other methods in the AliExpress SEO optimization tutorial. AliExpress merchants can prepare their own company’s products in advance. User positioning, and then optimizing keywords according to the search habits of different age groups, will have better results.