Amazon is the largest cross-border e-commerce platform. The number of users on the platform is very large, so it is the first choice platform for many people. Before opening a store, sellers should understand the various policies of the platform to avoid making mistakes. So, how do merchants enter the Amazon platform and open a store? Introduced below.
1. How to enter the Amazon platform?
1. Log in to Amazon’s official website, fill in the company name on the business license as required, and then check the box to agree.
2. Fill in the street address, city and country of the registered company and individual. It should be noted that the Business display name is the name of the seller’s store displayed on the front desk, and it must be a name that does not exist on the registration platform. It is best to fill in your mobile phone number so that you can receive the SMS verification code in time and facilitate subsequent contact.
3. After filling in the store information, fill in the credit card number, validity period, cardholder name and billing address. If the account is opened in mainland China, you can choose to fill in the card number and cardholder information in simplified Chinese or English. The credit card holder and the Amazon account registrant do not have to be the same person. It can be a company account or a personal credit card.
4. Fill in the store’s tax and other information as required by the platform. If they are all Chinese merchants, you can try to check the W-8 mode.
5. Complete the above steps and then accept the platform’s review. After passing the review, you can fill in the store’s product information.
2. Introduction to the reasons for failure.
1. If the ID card or business license involves multiple pages of documents, they must be combined into one file for upload.
2. If the document is a scanned copy or photo, please ensure that the valid information is clearly visible.
3. The information filled in must be accurate, because the second review will be based on this information.
4. When submitting information, it cannot be screenshots or copies, but originals.
It is relatively simple to open a store on Amazon. Merchants provide the information required by the platform, and the platform will check the information one by one. After completion, the seller can open a store on the platform. Now the requirements of the Amazon platform are not as strict as before, and interested merchants can give it a try.