Lazada is one of the largest online shopping platforms in Southeast Asia. Many people want to open stores and sell on Lazada to make profits. Before opening a store, you need to understand Lazada’s registration process and charging standards to better understand the services and related fees provided by the platform.
1. Registration process.
First, you need to enter Lazada’s official website and open the registration page. On the registration page, you need to select the registration type, whether it is an individual or a business. Then, you need to enter the necessary information, such as name, ID number, email address, contact number, etc. You will also need to upload the required certificates, documents, and other necessary documentation on the Lazada website so that reviewers can review the accuracy of your registration.
2. Charging standards.
Register an account on Lazada for free, but registration does not mean opening a store. You also need to pay some fees to open a store on Lazada. The following are the regular charging standards of the Lazada platform:
1. Basic store fee.
Lazada’s store management fee requires a monthly payment of 450 yuan. However, this basic fee may not apply to all sellers and depends mainly on the type and quantity of goods sold.
2. Product listing fees.
The Lazada platform will charge a certain fee for each product listed. Regardless of whether you set the product price or other methods, the listing fee for each product is 1 yuan.
3. Classified advertising fees.
If you want to make your products more visible or popular, you can choose to advertise on the Lazada platform. This will lead to more traffic and more sales opportunities. When using advertising services, you need to pay a certain fee.
4. Logistics costs.
Logistics fees must be paid on Lazada. Lazada provides sellers with multiple logistics options. You can find the most suitable logistics company to cooperate with in Lazada Mall. Each order requires a certain shipping fee, and each additional packaging fee is 0.5 yuan/piece.
In addition, there are some additional fees that sellers need to understand, such as refund fees, financial service fees, etc. Although these fees are not necessary, they will inevitably be encountered in actual operations. The seller needs to consider and handle it according to the specific situation. Therefore, sellers selling goods on Lazada must understand these additional fees and take corresponding measures.
It is worth mentioning that the Lazada platform also provides many services, such as advertising promotion, logistics and distribution, customer service, data analysis and so on. Although these services also require certain expenses, these tools and services are very beneficial choices for sellers who want to obtain better results on the platform. Compared with independently searching for these services on other e-commerce platforms, using Lazada’s services is undoubtedly more convenient and more efficient. Especially for new sellers, it can undoubtedly greatly improve their sales efficiency.
In general, the registration process and charging standards of the Lazada platform are key information that sellers must understand to operate their business on the platform. Although sellers need to spend a certain amount of money to use the platform’s management and services, from a more comprehensive perspective, these fees are also very small compared to the time and energy cost of sellers looking for various services individually and independently on other platforms. Good deal. Therefore, for some novices who want to become Lazada sellers, it is very beneficial for them to conduct e-commerce operations by carefully studying the various regulations of the platform and understanding the platform’s charging and service policies.