In the product micro-picture display column, when you select a product with specific attributes, if the self-delivered inventory/FBA inventory of the product is less than a certain quantity, Amazon will have a prompt style of “OnlyXXleft in stockorder soon”.
So when the product is on the rise and the interface optimization has been completed, you can go to the backend every once in a while to adjust the available inventory to 5 pieces or less, so as to ensure that the product interface appears every time Low inventory buying tips can also facilitate transactions to a certain extent.
It should be noted that FBA needs to control shipments to display low inventory, so the operation is difficult. Although self-delivery inventory can be adjusted in real time, forgetting to adjust the inventory in one day will cause the loss of orders. Therefore, when making low inventory adjustments for certain listings, be careful to record the ASIN or SKU to avoid omissions.
The price of this product is $9.48~$21.09, but when customers click on a specific size, it is difficult to find the product corresponding to $9.48. This operation technique is called price gradient. The operation method is to set the price of a least popular sub-product to an ultra-low price. You can also disable the display of ultra-low-price sub-products to achieve the effect of “seeing but not buying”.
Another price gradient pricing method is to add a freight template to a single SKU. For example, the product price is displayed as $9.48, but the freight for the SKU is $10, and the final selling price is $19.48, which is lower than the normal price. The price is slightly lower. This method is suitable for listings with fewer internal SKUs. However, it should be noted that if there is only 1 SKU, the price should not include shipping costs, otherwise it will arouse customer resentment and reduce the conversion rate.