Duration

Process

Content

Interaction

Y guidance (ask the audience…)

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1-3 minutes

Opening

? Opening remarks – welcome, small talk, monologue introduction

? Overview of live broadcast content

? If there are gifts, special offers, coupons or surprises, you can give some hints to the audience, and the audience will Prefer to stay in the live broadcast room to watch

? Call new viewers by their nickname when welcoming them

? Ask a simple question (How are you? Where are you watching the live broadcast? )

? Say the answer to the question out loud

? Any positive and funny expression from the audience can express gratitude

? Share Go to social media: FB INS TIKTOK

? Follow the anchor or store

? Post a comment or ask a question (if any)

? (if any) Later Receive coupons (in the upper left corner of the screen)

? (if any) Pay attention to surprise gifts or exclusive special offers in the live broadcast room later

1 hour

(or longer)

Main part of the live broadcast

? Show the first product (description, display , conduct a demonstration, explain the advantages of the product), and explain the price and discount price

(if any)

? Repeat this process for other products (5-10 minutes for each product)< /p>

? (For entertainment live broadcasts, you can introduce relevant tutorials, fitness exercises, singing or cooking food around the live broadcast theme)

? Ask the audience questions (you Do you like this product? Which product do you want to see? Do you have any questions? )

? Check the audience’s comments and respond to the audience’s questions.

? Check the products in the shopping bag (lower left corner of the screen)

? (If the product has a live broadcast special offer) The stock is limited, don’t miss it

? Click to add to cart

5 minutes

How to play

(Can also be played live

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Ongoing)

? Lucky draw with XX likes, live broadcast room giveaways… Attract viewers to participate in the draw, giving viewers a chance to win gifts

? For example: Ask the audience to comment or answer a question with a keyword

? Select the winner from the comments (for example: the first comment in the screenshot)

? Participate in interactive games and draws

1-3 minutes

End

? Thank you

? Introduce the time, theme and benefits of the next live broadcast

? You can leave a message for the next live broadcast in the comment area (the content is small but concise)

? The live broadcast is over, see you next time

? Thanks for watching, can you name some viewers?

? Ask the audience what products or topics they want to watch in the next live broadcast

? Seize the last chance to enjoy live broadcast specials

? Seize the last chance to receive coupons

? Follow the anchor or store

? Don’t miss the next live broadcast