I believe everyone is familiar with coupons. They can be seen everywhere in our lives. For example, when we go to a hotel to eat or go shopping, we will be given coupons. After we get the coupons and see that they have an expiration date, if we don’t use them, there will be consequences. It feels like a waste or a loss, so I want to use the coupon while it is still valid. The same is true for “AliExpress” coupons. We can set coupons that are applicable to all products and can only be used in our store. We can also set the validity period of the coupon. Buyers will have a feeling after receiving the coupon. It feels like a waste if not used, so coupons can increase the conversion rate and better maintain old customer relationships.
In the interface for setting store coupons, we can set the number of collection coupons to 5 per month and the number of targeted issuance coupons to 20, which means that they can be sent to a certain buyer in a targeted manner. Home. From another perspective, everyone can receive the collection coupons, while the targeted distribution coupons are issued to specific people and not everyone can get them.
Coupons can be set up with preferential conditions based on the unit price just like the instant discount activity. For example, if the unit price of our store is $10, then it can be set to get a discount of $2 for a purchase of $30. Then we will first add a collection coupon according to this condition, click Add Coupon and then set the event conditions.
I filled in “30off2” as the event name, which means you will get a discount of $2 when you spend over $30. The event time is set for 10 days, which means that only during these 10 days, buyers can receive our store’s coupons. In addition, the coupons can be collected at In the rule settings, the denomination is set to 2 US dollars. The default setting of the system is 1 per person. You can also set multiple tickets per person. I set the total number of issued tickets to 200. In fact, the more the better. It is recommended that friends who do not know much about coupons can set less to avoid unnecessary losses caused by setting errors. Next, set the coupon usage rules. The usage conditions are not limited to this place. If the store profit is not too high, it is best not to choose it. Directly select the restriction condition of how many US dollars the order amount exceeds. Here I set that the denomination 2 can only be used when the order amount exceeds 30 US dollars. Dollar coupons. It is recommended that the coupon validity period be set to 7 to 15 days. The validity period is calculated from the time when the coupon is received. For example, if the buyer receives the coupon today, it will expire 7 days from the time of collection. It is best to set 7 days here, because if it is too short, buyers will not be able to make it in time, and if it is too long, buyers will have no sense of urgency.
Then let’s add a targeted coupon. Before adding, we can click “View the list of users who can issue coupons”. I will demonstrate this later. Now let’s add coupons directly, because you can also view the user list in adding coupons. Click the “Add Coupon” button to set event details.
The distribution method can choose customer online distribution or QR code distribution. The content settings for customer online distribution are the same as adding coupons before. After filling in, click the “Confirm Creation” button, and the system We will also confirm with us again whether we want to confirm the creation.
After confirmation, the activity will be released, and the basic information of the activity cannot be changed. After confirming that it is correct, click “Confirm Creation” to issue coupons to buyers on the user list. Click “Add users to issue coupons” to issue coupons to customers in a targeted manner.
We can filter customers who have transacted in the past three months or have not transacted in the past three months, as well as all customers who have transacted. Later, we can also filter all customers who have added shopping carts and all customers who have added Wish List. (Wishlist) customers, as for which type of customers is better to distribute it to? It is recommended to give priority to high-quality customers with more transactions or larger transaction amounts. You can also give it to all customers who add shopping carts to stimulate their purchases. You can decide which type of customers you will give it to.