In recent years, cross-border e-commerce in Malaysia has developed faster and faster, and more and more Malaysians are joining the army of Internet shopping. Lazada has become one of the most popular shopping websites for Malaysian users. In recent years, tens of thousands of packages from China have been sent to Malaysian consumers. Therefore, it is very important for Chinese cross-border e-commerce companies to understand the Malaysian market and e-commerce overview.
The exchanges and cooperation between my country and Malaysia in the fields of economy, science and technology, culture, etc. have also made great progress. Malaysia and other Southeast Asian countries will usher in explosive development in e-commerce, artificial intelligence, cloud computing and other industries.
Malaysia’s Internet economy started late, but it has developed rapidly. In the ranking of Malaysian e-commerce platforms, the top e-commerce platforms are: Lazada, Lelong, Carousell, Zalora, PrestoMall.
1. Lelong
Lazada’s competitor is Lelong.my, whose monthly traffic is not much different from Lazada. Lelong.my is an e-commerce platform integrating C2C and B2C. Lelong was founded in 1998. It was formerly an auction website. With the development of the Internet, it later became an e-commerce platform.
2. Carousell
Carousell was formerly a mobile platform, and with the development of the Internet, it became a shopping website. Individuals or companies can open stores and sell products on this platform. Carousell also has e-commerce platforms in Singapore, Indonesia, Taiwan, Australia and Hong Kong.
3. Zalora
Zalora is a well-known fashion e-commerce platform in the Southeast Asian market, and most of the products sold are fashion products. Zalora was founded in 2012 and currently has sites in Singapore, Indonesia, Malaysia, Brunei, the Philippines, Thailand, Vietnam, and Hong Kong. In recent years, it has also opened a site in Taiwan.
4. PrestoMal
PrestoMall is currently also one of Lazada’s competitors. It is an e-commerce platform similar to a department store, mainly providing online sales services for retail sellers.