5.2.1 Advantages and features of AliExpress

1. Low entry threshold

AliExpress has no restrictions on the form of corporate organization and funds for sellers, and can directly target consumers and small cross-border e-commerce companies in many countries around the world.

2. Simple transaction procedures

Exporters do not need to establish a corporate form, nor do they need to register with institutions such as the Ministry of Foreign Trade and Economic Cooperation and the State Administration of Foreign Exchange. No export inspection is required. Export customs declaration and import customs declaration are all completed by the logistics party of AliExpress with simple operations. Order generation, delivery, receipt and payment of both buyers and sellers can be completed online. The operation mode of both parties is similar to that of Taobao in China, which is very simple. Sellers ship goods quickly through third-party logistics, and buyers pay for transactions through bank cards.

3. No tariff expenditure

Due to the small transaction amount of a single order of AliExpress business, the value of the parcels sent out is generally low, and it does not reach the minimum tariff threshold of the customs of the importing country, so there is no tariff expenditure, which greatly reduces the purchase cost of consumers. Therefore, the goods on the AliExpress platform have a strong price competitive advantage.