There are many ways to deal with unsaleable products in overseas warehouses. The most common ones are the following four categories. Cross-border e-commerce sellers can choose the most suitable method according to their own situation.
1. Product discount
Product discount is to sell unsaleable products by giving profit. Most cross-border e-commerce platforms will provide corresponding promotional activities for cross-border e-commerce sellers, such as common flash sales. E-commerce sellers who meet the platform conditions can report warehouse inventory to e-commerce platforms to participate in promotional activities, attract buyers with low-priced products, and complete sales activities. E-commerce sellers can also use bundling sales, full discounts and other methods to attract buyers to buy unsaleable products to reduce their inventory pressure in overseas warehouses.
2. Overseas distribution
E-commerce sellers can use multi-platform methods to distribute products. Using multiple platforms to sell products can effectively increase product publicity traffic and increase product sales to reduce inventory pressure in overseas warehouses. E-commerce sellers can also use the method of entrusting third-party sellers to distribute unsaleable goods in warehouses to expand sales routes.
3. Destruction
Since overseas warehouses have expensive management fees, destroying unsaleable products is a common way to deal with it. For products approaching their expiration date or low-value products, the comprehensive cost of secondary sales may be higher than the value of the goods themselves, so destruction is the best option. Destruction is the most commonly used product disposal method on the Amazon platform.
4. Transfer
Many sellers do not want to spend too much time and energy on slow-moving products, so they do not choose product discounts or overseas distribution methods for sales, but instead choose to use transfer methods to quickly dispose of the goods. Generally, the goods are directly transferred to a third party at a low price locally, and the third party takes over the goods and disposes of them on its own.