Home EntertainmentImage Upload Guidelines for All TVs, Projectors and Disc PlayersSpecifications
Upload 13 images per product
jpeg or tiff
At least 1000 x 1000 pixels
To activate zoom: Image height and width of 1,000 pixels or moreAt this minimum size, zoom functionality is enabled on the site. Zoom functionality has been shown to increase sales. Minimum file size is 500 pixels on the long side.
Images must be named ASIN.pt##.jpg or ASIN.pt##.tiff in the order they were uploaded
Best Practices for Image Types Use
Product image without packaging, 45 degree right angle
If you don’t have an angled image, use a front view of the image
White background; for white products, add shadows to emphasize the product
Product must take up at least 80% of the image
Front view
45 degree left angled image
Side view
Rear view
Angled view (if available)
Packaging list
Image showing product size
Add up to 5 more images (13 total)
Lifestyle images
Chart of product dimensions
Notes on all product titles
Always state weight and size terms clearly (e.g., 52 inches, not 52"). Use measurement symbols to reduce search results.
Use capital letters. The first letter of each word in the name should be capitalized unless the supplier specifically uses lowercase or uppercase
If color is applicable, add it after a comma
Do not include terms such as “free,” “bonus,” “item price,” “exclusive,” or “A $XX value”
Do not include marketing terms that are not part of the actual name of the product. It only makes it more difficult for buyers to figure out what the product is. Feature information is listed in bullet points.
For bundles, use the product name of each item included in the bundle. If there are more than two items in the bundle, use “and” or parallel comma-separated product names. Add the word “bundle” at the end
Example: Item 1, Item 2, and Item 3 are bundled.
Product descriptions
Should be concise. Do not mention other brand names. Descriptions should contain important information in the most general form, so do not mention information that may change, such as product prices or promotional offers.
Example: The striking new Samsung 850 Series, at just 1.9 inches thick, packs all the features of the 750 Series models into an incredibly thin and stylish form factor. The Series 8 1080p LCD HDTV has all the features you would expect from a top-of-the-line Samsung, including superb picture quality, ultra-fast 4ms response time, 120Hz refresh rate, and automatic motion and picture interpolation technology for smooth and fast motion, as well as extensive connectivity, all wrapped in a stylish, TOC-colorful panel. You can connect external devices via the side-mounted USB 2.0 port and switch their LCD screens to full-size home viewing for MPEG and JPEG files from your devices, or connect an MP3 player for a dynamic audio experience. Included: Remote control and batteries; mini remote control and lithium battery; warranty/registration card/safety guide booklet; program CD; power cord; cleaning cloth; and user instructions.
TVs (including plasma, LCD and rear-projection TVs)
Consistency in describing TV features helps achieve a better buyer experience. When described consistently:
Buyers can better compare TVs
Because consistent terminology helps buyers find the TV that meets their needs,
and
consistency in information and style on product detail pages gives buyers a good first impression, which can help them feel confident buying.
Amazon has established guidelines for the following:
Product Name
Product Specifications
Product Description
Product Name
Product names should be formatted as follows:
Brand NameModelCurved ScreenSizeSolutionNative Refresh Rate3 DaysSmart BacklightTV (Model Year)
As Applicable
XX Inches
720p
1080p
4K Ultra HD
60Hz
120Hz
240Hz
As Applicable
As Applicable
LED
Plasma
OLED
2013 and prior only
Examples of compliant product names include:
Brand ModelCurved ScreenSizeSolutionNative Refresh Rate3 DaysSmart BacklightTV Model YearSamsungUN48H635048 1080p 120Hz Smart LED TV Samsung UN55F6300 55-inch 1080p 120Hz Smart LED TV (2013 Model) Sony KDL6SS990A Curved 65-inch 1080p 120Hz 3 Days Smart LED TV LG 55LA9700 55-inch 4K UHD 240Hz 3 Days Smart LED TV Sharp LC-60LE757U 60-inch 1080p 240Hz 3 Days Smart LED TV
These product names appear as follows on detail pages:
Samsung UN48H6350 48-inch 1080p 120Hz Smart LED TV
Vizio E221-A1 22-inch 1080p 60Hz LED TV (2013 Model)
Sony KDL6S900A Curved 65-inch 1080p 120Hz 3D Smart LED TV
LG 55LA9700 55-inch 4K UHD 240 Hz 3D Smart LED TV
Sharp LC-60LE7578 60-inch 1080p 240Hz 3D Smart LED TV
Product Specifications:
To standardize product specifications for all brands and models, please describe the content as shown in the table below: Each product description should include 6 bullet points.
Key Point 1: Refresh RateKey Point 2: BacklightKey Point 3: Smart FeaturesKey Point 4: DimensionsKey Point 5: Input PortsKey Point 6: Included AccessoriesRefresh Rate: 120Hz (native); Neo Motion 720 (effective)Backlight: LED (photometric)Smart Features: Yes – Smart Central 3.0 with Voice ControlDimensions (W x H x D): TV without stand: 57.1′ x 33.4′ x 4.4′; TV with stand: 57.1′ x 35.1′ x 12.9’Input Ports: 4 HDMI 2.0, 3 USB, 1 MHLIncluded Accessories: Smart Touch Remote, 4 pairs of Active 3D Glasses, Built-in Camera
Below is a complete example of a bullet point.
Refresh rate: 120Hz (native); Neo Motion 720 (effective)
Backlight: LED (full array), LED (metered), LED (full array with local dimming), LED (metered with local dimming), plasma, OLED
Smart Features: Yes – Smart Central 3.0 with voice control; No – Roku Ready
Dimensions (W x H x D): TV without stand: 57.1” x 33.4” x 4.4”; TV with stand: 57.1” x 35.1” x 12.9”
Input ports: 4 HDMI 2.0, 3 USB, 1 MHL
Included accessories: Remote control, 4 3D passive/active glasses, built-in camera
If you have any questions, please consult the corresponding category seller manager or account manager
Thank you for helping to standardize the TV detail pages on Amazon.com and improve the shopping experience for customers. If you have any other questions, you can email 3p-manager-electronics@amazon.com.
Disc Players and Recorders (Includes DVD Players, Portable DVD Players, and Blu-ray Players)Product Name
Brand + Model Name + Model Number + # of Discs (if larger than 1) + Format (Blu-ray Disc/DVD/Up-converted DVD/xDE/VHS/Digital Video) + Recorder or Player
Key PointsKey Point Description1Video output2Video upscaling3Audio output4UI and/or wireless capabilities, ports5Packaging; Warranty
Original Amazon Official Website Details:
Home EntertainmentImage Guidelines for all Televisions, Projectors and Disc PlayersSpecifications
Up to 13 images can be uploaded per product
jpeg or tiff
at least 1000 pixels by 1000 pixels
to activate zoom: Images should be 1,000 pixels or larger in either height or width. This minimum size requirement enables zoom function on the website. Zoom has proven to enhance sales. The smallest your file can be is 500 pixels on the longest side.
images must be named ASIN.pt##.jpg or ASIN.pt##.tiff in order to upload
Best practices for the types of images to use
Right-facing 45-degree angle product shot without packaging
If you don't have an angle shot, use a Front-View for this image
White background; for white products, add a drop shadow to emphasize the product
Product must occupy at least 80% of the image area
Front View
Left-facing 45-degree alt angle shot
Side View
Rear View
Alt Side View, if available
What's in the box
Image that shows scale of product
Up to 5 more images (for a total of 13)
Lifestyle images
Product specification charts
Notes about Titles for all Products
Always spell out weight and dimension terms (for example: 52-inch, not 52"). Using measurement symbols diminishes search results.
Use Title case. The first letter of each word in the title should be capitalized, unless the vendor deliberately uses lowercase or uppercase
If color is applicable please add it at the end after a comma
Do not include terms like Free, Bonus, Price, Exclusive, or A $XX Value
Do not include marketing terms that are not actually part of the product's name. It just makes it harder for the customer to figure out what the product is. Feature information is surfaced in the bullet points.
For bundles, use the title of each product included in the bundle. Separate product titles with "and" or serial commas if there are more than two products in the bundle. Add the word "Bundle" at the
Example: Product 1, Product 2, and Product 3 Bundle.
Product Descriptions
Be concise. Do not mention other brands by name. Descriptions should include significant information but in the most general form, so do not mention price or promotional offers that may change.
Example: At only 1.9 inches thick, Samsung’s striking new 850 series offers all of the features of the 750 Series models in an incredibly thin, sleek package. The Series 8 1080p LCD HDTVs have all of the features you’d expect from a top-of-the-line Samsung – superb image, a blazing-fast 4ms response time, 120Hz refresh rate with Automotion plus image interpolation technology for smooth fast motion, and rich interconnectivity, all wrapped in the stylish TOC color-infused bezel. Enjoy MPEG and JPEG files stored on external devices by connecting through a side-mounted USB 2.0, turning their LCD ; into a full-scale home viewing gallery, or connect their MP3 players for a dynamic audio experience. Includes remote control and batteries; mini remote control and lithium battery; warranty card/registration card/safety guide manual; program CD; power cord; cleaning cloth; and owner’s instructions.
Televisions (including Plasma TVs, LCD TVs, and Projection TVs)
Consistency in how TV features are represented helps to ensure a better customer experience. When representation is consistent,
Customers can better compare TVs
Customers will be able to find the TV they are looking for because of consistent item names, and
The first impression a customer will have on a product’s detail page will be one of confidence because of the consistency of information and style.
Amazon has established guidelines for the following areas:
Item name
Product specification bullets
Product description
Item Name
Title format should be as follows:
Brand 120Hz
2013 & prior only
Examples of compliant item names include the following:
BrandModelCurvedScreen SizeResolutionNative Refresh Rate3DSmartBacklightTVModel YearSamsungUN48H635048-Inch1080p120HzSmartLEDTVSamsungUN55F630055-Inch1080p120HzSmartLEDTV(2013 Sharp LC-60LE757U 60-Inch 1080p 240Hz 3D Smart LED TV
Samsung UN48H6350 48-Inch 1080p 120Hz Smart LED TV
Vizio E221-A1 22-Inch 1080p 60Hz LED TV (2013 Model)
Sony KDL6S900A Curved 65-Inch 1080p 120Hz 3D Smart LED TV
LG 55LA9700 55-Inch 4K Ultra HD 240Hz 3D Smart LED TV
Sharp LC-60LE757U 60-Inch 1080p 240Hz 3D Smart LED TV
Samsung UN48H6350 48-Inch 1080p 120Hz Smart LED TV
Vizio E221-A1 22-Inch 1080p 60Hz LED TV (2013 Model)
Sony KDL6S900A Curved 65-Inch 1080p 120Hz 3D Smart LED TV
LG 55LA9700 55-Inch 4K Ultra HD 240Hz 3D Smart LED TV
Sharp LC-60LE7578 60-Inch 1080p 240Hz 3D Smart LED TV
Product Specification:
To standardize product specifications across all brands and models, content should be presented as shown in the table below. Each product description should contain 6 bullets.
Bullet 1: Refresh RateBullet 2: BacklightBullet 3: Smart FunctionalityBullet 4: DimensionsBullet 5: InputsBullet 6: Accessories IncludedRefresh Rate: 120Hz (Native); Clear Motion Rate 720 (Effective)Backlight: LED (Edge-Lit)Smart Functionality: Yes – Smart Central 3.0 with Voice ControlDimensions(W x H x D): TV without stand: 57.1' x 33.4" x 4.4", TV with stand: 57.1′ x 35.1′ x 12.9′ Inputs: 4 HDMI 2.0, 3 USB, 1 MHL Accessories Included: Smart Touch Remote Control, 4 Pairs of Active 3D Glasses, Built-In Camera
The following are examples of complete bullet points.
Refresh Rate: 120Hz (Native); Clear Motion Rate 720 (Effective)
Backlight: LED (Full Array), LED (Edge-Lit), LED (Full Array w/ Local Dimming), LED (Edge-Lit w/ Local Dimming), Plasma, OLED
Smart Functionality: Yes – Smart Central 3.0 with Voice Control, No – Roku Ready
Dimensions (W x H x D): TV without stand: 57.1′ x 35.1′ x 12.9′ 33.4” x 4.4”, TV with stand: 57.1” x 35.1” x 12.9”
Inputs: 4 HDMI 2.0, 3 USB, 1 MHL
Accessories Included: Remote, 4 Pairs of 3D Passive/Active Glasses, Built-In Camera
Please let your category merchant manager or account manager know if you have any questions
We appreciate your help in standardizing TV detail pages across Amazon.com to improve the customer shopping experience. E-mail 3p-manager-electronics@amazon.com with any additional questions.
Disc Players and Recorders (including DVD Players, Portable DVD Players, and Blu-Ray Players)Titles
Brand + Model Name + Model# + #-Disc (if more than 1) + Format (Blu-ray Disc/DVD/Upconverting DVD/xDE/VHS/Digital Video) + Recorder or Player
BulletsBulletDescription1Video Output2Video upscaling3Audio Output4UI and/or wireless features, ports5What’s in the box; Warranty
Article source: Amazon official website