With the increase of merchants on domestic e-commerce platforms, the competition is getting more and more intense. However, a store group without source of goods has begun to break this limitation. Because of its huge amount of goods, it uses the platform’s traffic to display, and the high price difference profit is sought after by many store owners. From the popular Taobao store group in 2017 to the JD store group and Pinduoduo store group in 2018, many store owners have made a lot of money.
However, the success and failure are both due to Xiao He. It is precisely because of the low entry threshold of domestic e-commerce that a large number of merchants have poured in. The emergence of unhealthy phenomena such as “through train” and “brushing orders” has also caused the domestic e-commerce to be in a mess. In recent years, a large number of merchants have “quit the group” and turned their attention to foreign cross-border e-commerce platforms such as Amazon. The “Amazon store group model” has also entered everyone’s field of vision. Today, I will share with you how this model works and reveal the way to make money in the Amazon store group model.
Why choose Amazon store group?
1. Amazon is an e-commerce platform with a large market value in the world, covering a wide area, including more than 20 countries such as Europe, America, Japan, Australia, the Middle East, and India. At present, the entire Amazon is also in a situation where there are many buyers and few sellers.
2. Amazon is an online retailer with a large variety of goods in the world, with high popularity and reputation abroad and large buyer traffic;
3. Compared with Taobao in China, Amazon has a high entry threshold, strict supervision, and strictly prohibits bad operations such as brushing orders;
4. Amazon focuses on goods and light stores, so new stores do not have to worry about traffic problems;
5. The differences in income levels and consumption habits at home and abroad, as well as the exchange rate difference, make the profit of a single product high; currently, the gross profit of the Amazon platform can reach 45%. Such a high gross profit is far from the current profit of domestic e-commerce.
6. Amazon communicates through emails, does not require real-time customer service, and reduces customer service labor costs.
How to understand no source + store group?
Store group: As the name implies, it is a small group or organization composed of N stores, which is called the store group model. One person can operate multiple seller accounts, and a company can have dozens or hundreds of people operating. It is a model that can be magnified.
No source of goods: The seller account does not need to prepare spot goods, and there is no inventory backlog model. When someone places an order in the store to which he belongs, the seller will place the goods in the previous store and ship them to the destination of the shopper, thus completing a sales process.
Store group + no source of goods: It is a way of company team operation achieved by multiple stores using this collection and uploading model.
Amazon store group, Amazon no source of goods, or the like, are not called this from the perspective of our Amazon professionals. We call this model Amazon self-delivery. In order to cater to everyone’s taste, everyone can better understand that it can also be called the no source of goods model.
Profit points of Amazon store groups
Today’s e-commerce platforms are all different for different people, and different people have different consumption habits and perspectives. After a large number of goods are put on the shelves, they can almost cover all industries and consumer groups, so that every user can search for the corresponding products. Moreover, on Amazon, we have a large number of SKUs in a category. If this product does not sell, another product will sell.
The store group model can quickly create multiple popular products and achieve an increase in comprehensive profits. At present, the test store has a stable net profit of 20,000 to 100,000 yuan per store. According to the calculation of a team of 15 people, the per capita output value is calculated at an average of 30,000, so the monthly income can reach 300,000 to 500,000 without any problem, and the annual income is more than 5 million.
Today, the Amazon store group model relies on the vast profit margin to well explain what is: “Choice is greater than hard work”. It is through platforms such as Amazon that Chinese sellers sell high-quality and low-priced Chinese products to the world and create myths of wealth creation.