Recently, many sellers have encountered a series of problems when entering the OZON platform, such as long review time, inability to activate accounts, and rejection of entry applications. It is understood that OZON’s entry review is indeed becoming slower and slower, and rejections often occur. This kind of situation is actually similar to other e-commerce platforms such as Amazon and Coupang. Even if the submitted information is considered qualified, the platform may still refuse the store’s entry. Faced with this situation, how should sellers respond and deal with it?

1. How to urge the review if the review results are delayed?

When the entry review results are delayed, sellers can urge the OZON platform to review in the following ways:

1. Enter the OZON backend and contact the platform customer service for urging the review.

2. Use the “Telegram” outside the site to contact OZON customer service, and register a “Telegram” account to urge the review through this channel.

Although urging the review may not work immediately, it is worth trying to urge it. Sometimes the activation email may be mistakenly identified as spam. Sellers must check the spam folder in their mailbox to avoid missing important information.

2. What should I do if I receive a rejection email?

If you receive a rejection email, you should first check the reason for the rejection. Usually the rejection may be due to incorrect company information or bank information submitted. In this case, the seller needs to correct and resubmit the relevant information. You can handle the resubmission steps by communicating with online customer service or by email.

The following table lists common reasons for rejection, and sellers can compare them: However, it should be noted that sometimes OZON may directly reject the seller’s entry. They will determine that the seller does not meet the store opening requirements in some way. In this case, the seller cannot continue to settle in. As the number of sellers entering the platform increases, the platform will seek to maintain a balance and ensure a healthy competitive environment. Therefore, sellers need to carefully consider whether they meet OZON’s requirements before entering the platform to increase the chances of passing the review.

Conclusion: For sellers who want to settle in the OZON platform, it is crucial to understand the review process and possible problems. Timely urge the review and correct the reasons for rejection to ensure a smooth entry. However, facing fierce competition and uncertainty in entry review, sellers also need to carefully choose the right time and strategy to adapt to OZON’s growing market.