What kind of website is a foreign trade independent station?
People on the Internet have different opinions on the concept of “independent station”. Some people can’t even distinguish between independent stations, mini programs, Facebook stores, and Amazon!
Here we will tell you simply and clearly,
What is a foreign trade independent station, just one keyword: data autonomy.
If you have settled in a third-party e-commerce platform, such as Taobao, Alibaba, Amazon, Pinduoduo, etc.
These platforms will close your store that day, or these platforms themselves will be lonely and stop operating.
Then the operating data you have accumulated for many years on it will be lost to a large extent (although you can export customer contact emails)
You will have all the data of the foreign trade independent station
If you have launched an official website of your own company’s foreign trade independent station, then you will have the following important data:
Company domain name ownership
You will have a domain name that is very appropriate to the company’s products and attributes, which is convenient for customers to remember, and they can visit your website through the domain name in the future, instead of Alibaba’s store link.
Website visitor traffic records
You can install Google statistics code on the website, so that it is convenient to record what country the customer comes from and how many visits are there every day, and then promote marketing in a targeted manner.
Website visitor inquiry records
The inquiry data submitted by customers on the website will be kept and stored in the cloud, so that valuable customer contact information will not be lost!
Website visitor consumption records
If your website is a B2C website, then the customer’s online transaction payment record will also be saved in the cloud, which is convenient for secondary marketing!
Website programs and databases
Regularly back up your website’s code programs and database files to facilitate future server migration or rapid recovery after the website is attacked by hackers.
Own brand awareness
Through the careful design of your own website, it is convenient for customers to browse, enhance the brand image, and help your own website to attract traffic, rather than helping Alibaba to attract traffic~