As a seller, it is crucial to follow the platform rules in order to be successful and maintain a good reputation on the Ozon platform. If you violate the Ozon platform’s rules, your account, products, or warehouse may be blocked. This article will explain in detail the reasons why accounts, products, and warehouses are blocked in different situations.
1. Account blocking reasons.
Overdue Ozon service fees: Failure to pay Ozon’s service fees on time will result in an account block. Be sure to pay the service fees on time to keep your account normal.
Failure to comply with contract terms or rules: Violation of Ozon’s contract terms or usage rules, such as the “Ozon Platform Merchant Onboarding Agreement”, will result in an account block.
Outdated products: If all the products in your store are outdated, that is, they no longer have market value, your account may be blocked. Please make sure to update the products regularly to keep your store active.
2. Product blocking reasons.
Unallowed products: Certain product categories are prohibited from being sold on the Ozon platform. Be sure to understand the platform’s restrictions on product sales to avoid being blocked.
Lack of necessary documents: Failure to provide necessary documents for the goods, such as quality declaration, certificate of conformity, etc., may result in the freezing of the goods. Make sure that the goods have all necessary compliance documents.
Infringement issues: If the intellectual property rights of the goods or brands are infringed, it may result in the freezing of the goods. Protecting intellectual property rights is very important to maintain the reputation of the store.
Abnormal price fluctuations: A sharp rise or fall in the price of a product may attract the attention of the platform and cause the goods to be frozen. Keeping prices reasonably stable is the key to avoiding this problem.
Expired goods: If a product has not been sold, viewed or added to the shopping cart for a certain period of time, it may be identified as expired and thus frozen. Be sure to adjust the status of the product in a timely manner.
3. Reasons for warehouse locks.
Overdue distribution and delivery: Failure to distribute and deliver goods on time may result in the warehouse being locked. Process orders in a timely manner to ensure timely delivery.
Overdue delivery: Failure to deliver orders on time will also result in warehouse locks. Transfer goods in a timely manner to avoid delayed delivery of orders.
Logistics channel error: If the logistics channel is used inconsistent with the personal center settings, the order will be regarded as a channel error, resulting in the warehouse being locked.
High proportion of order cancellations: A high proportion of order cancellations may lead to warehouse locks. Reducing the order cancellation rate is key to ensuring the normal operation of the warehouse.
Suspicious activity complaints: Suspicious activity complaints against the store may lead to warehouse locks. Ensure that store activities are compliant and avoid complaints.
In short, in order to maintain top service on the Ozon platform and avoid freezing, it is necessary to strictly abide by the platform rules and regulations. Regularly checking and updating products, processing orders in a timely manner, and avoiding violations will help build a trustworthy brand image and achieve long-term success on the platform. Ensuring that the business is aligned with the compliance requirements of the Ozon platform will not only help profits, but will also win the trust of buyers.