Ozon, founded in 1998, is the fourth largest e-commerce market in Europe and the only multi-category comprehensive B2C e-commerce platform in Russia. It has the most complete logistics facilities in the Russian e-commerce industry and can provide door-to-door delivery services across eleven time zones for Russian customers. With solid infrastructure and an excellent business team, Ozon achieved an astonishing year-on-year sales growth of 135% in the first quarter of 2021. Looking ahead to the next few years, Ozon will continue to maintain rapid development.
In 2020, Ozon successfully landed on the Nasdaq stock market in the United States, with a company valuation of up to US$6.2 billion. At the same time, in the same year, Ozon was selected by Forbes as one of the top three most valuable Internet companies in Russia, which shows its influence and status in the Russian e-commerce field.
Ozon’s platform advantages are obvious. As one of the earliest e-commerce companies in Russia, it is known as the “Amazon of Russia”. At present, the number of SKUs on the Ozon platform exceeds 5 million, mainly covering books, electronic products, music, movies and other fields. It is the largest multi-category comprehensive e-commerce platform in the Russian market.
Looking back at the second quarter of 2018, Ozon’s performance was impressive, with quarterly revenue growth of 86%. In 2019, Ozon’s sales increased by 93% year-on-year to $1.1 billion, and the number of orders doubled to 32.2 million. In the second quarter of 2020, the company’s turnover increased by 188% year-on-year in terms of gross merchandise volume (GMV) to 45.8 billion rubles (about $611 million). By the first half of 2020, Ozon’s turnover had soared to 77.4 billion rubles, a year-on-year increase of 152%.
For sellers, Ozon’s entry requirements are relatively simple. The main conditions include a business license in Chinese and English, and a valid Wanlihui account.
Against the backdrop of increasingly fierce e-commerce competition, Ozon has not only stood out in the Russian market, but also demonstrated great potential in the field of cross-border e-commerce. With its continuous innovation and expansion, Ozon may lead the future development of the Russian e-commerce market, create more business opportunities for sellers, and become a shining star in cross-border e-commerce business.