Ozon is the most watched e-commerce platform this year, which has invested a lot of resources in marketing and investment. The reason for its success is that geopolitical factors make it difficult for European and American products to enter the Russian market, and payment problems are also difficult to solve; on the other hand, compared with the Southeast Asian and European and American markets, the potential of the Russian market is still huge. In addition, due to the friendly relations between China and Russia, Russian consumers have a high degree of recognition of Chinese brands.
Many Ozon investment managers may not be very friendly to novice sellers because of the high popularity of the platform and slow response speed. However, the information about Ozon is still relatively scarce on the Internet and is not comprehensive enough, so it is worth discussing and exchanging with you. To understand the most comprehensive and official information about Ozon, it is recommended to register directly on the seller backend and explore and practice on your own.
Ozon’s seller backend supports Chinese settings, which is very friendly to Chinese sellers. The homepage provides an e-commerce platform knowledge base, covering most of the information that novice sellers need to know.
1. The cost structure of Ozon sellers.
Commissions for selling goods and services
Shipping fees paid to buyers
Return, unclaimed, cancellation fees
Fees for other services
2. Sales commissions for each product category.
For cross-border sellers, the commissions for each product category are different.
3. Seller settlement currency.
The list of available currencies depends on the seller’s country.
4. What exchange rate is the payment made at?
The exchange rate is calculated based on the currency exchange rate on the day the order was created, reducing the impact of exchange rate fluctuations.
5. About collection.
Ozon’s only partner is LianLian Pay, which is available to sellers in mainland China and Hong Kong.
6. About account registration.
Ozon backend accepts business license registrations from mainland China and Hong Kong, but there are some issues to pay attention to when registering a Hong Kong entity.
In actual operation, the Ozon seller backend can be set to Chinese. Learn more through the e-commerce platform knowledge base. Then, according to Ozon’s cost structure, understand the sales commission of various commodities and choose the appropriate currency settlement method. In terms of collection, master Lianlian Pay as the only partner and understand the payment process and remittance rules.
Although there may be some problems in actual operation on the Ozon platform, through practice and experience accumulation, you will gradually find a business method that suits you. In the end, I hope that every seller can achieve outstanding performance in the blue ocean market of Ozon!