With the rapid development of online commerce, the Ozon platform provides sellers with a convenient way to add new products and display them to consumers. Before adding new products, there are some steps to follow to ensure that the products can be displayed on the platform legally and efficiently. This article will provide a detailed introduction to how to add new products on the Ozon platform, covering filling in product features, uploading photos, and multiple variations.
1. Check if there are already the same products on the market.
Before starting to add new products, it is recommended to search the market to see if there are already the same products. This helps avoid adding similar products repeatedly and also helps to better locate market demand.
2. Add products in the personal center.
Fill in the main features (there is only one variation of the product):
Go to the “Products and Prices” → “Add Product” section and click “Manual”.
Select the product category, which determines the sales commission.
Enter the product name and make sure it meets the platform requirements.
Select a variation.
Enter the item number.
Enter the pre-discount price and new price of the product, as well as the discount percentage.
Enter the weight and dimensions of the product after packaging.
Upload 1 to 15 photos, making sure the main image is first.
Fill in the main features, including the necessary logo.
Click “Finish creation and check product information”, and click “Send” after confirmation.
If you want to make the product card more attractive, you can click “Fill in more” to fill in additional features and upload media content.
The product has multiple variations:
Go to the “Product and Price” → “Add Product” section and click “Manual”.
Choose a product category.
Enter the product name, making sure it meets the platform requirements.
Select multiple variations to combine multiple products into one product card.
Enter the item number.
Enter the price, including the price before discount and the new price, as well as the discount percentage.
Enter the features, and the features that affect the product combination are marked with a logo.
Click “Next”.
Fill in the variation features, making sure at least one parameter has multiple values.
Check the variation table to generate barcodes, change parameter values, or delete product variations.
Click “Next”.
If you want the product card to be more attractive to buyers, you can click “Fill in more” to fill in additional features and upload media.
Through the above steps, you can efficiently add new products to the Ozon platform and ensure that the products can be displayed on the platform legally and completely, providing consumers with a better shopping experience.